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Learn How To Build a Website To Share Your Clips, Get Free Webcast Access

Our parent company Mediabistro is having a special offer this week for our online classes. If you buy any class from now through Thursday, you can get free access to one of our webcasts.

So, if you want to learn how to build a website or blog to share your video clips, you can take our “Create Your Own Site Using WordPress” class. In addition to the class, you can take a webcast like “Using Social Media To Find Your Next Job” for free.

You can see all the details on the promotion here, or you can use the code “WEBCAST” at checkout.

 

Mediabistro Course

Reel Reporting: Create Your Reel

Mediabistro Presents: ReelReporting Create Your ReelA good TV reporter won't go far without a standout Demo Reel! Starting November 13, MediabistroEDU and Reel Reporting offer a three-day series for students interested in hosting and news reporting. In this Los Angeles based course, students will learn from and work side-by-side TV agents and On-Air talent to better understand the hiring process and  shoot their best reel yet. Register now! 
 

Adidas sees huge spike in social TV activity from commercial

Last week we launched a new editorial partnership with Bluefin Labs. The Boston-based social TV analytics company is providing Lost Remote an exclusive look  at the top social TV commercials each week. This week’s chart looks at tweets about commercials from October4th-10th. Adidas saw an enormous percentage increase in social activity as a result of their TV spots. Here’s why. Read more

An inside look at Epitome Pictures’ social TV strategy for ‘Degrassi’

While “social TV” didn’t exist twelve years ago, young and passionate TV fans definitely did. Epitome Pictures’ “Degrassi”, a Canadian teen soap, is set to premiere it’s twelfth season (12b to be exact) tonight at 9pm ET on Teen Nick. Their use of digital and social TV has helped them keep the show relevant as new audiences get introduced to the different characters. They’ve strategically grown their presence across mobile as well. We interviewed Stephen Stohn, the Executive Producer of Degrassi and the President of Epitome Pictures Inc. about their social TV strategy and growth. Read more

How CNN and SnappyTV created social TV producers for the debates

Debate season is in full force and social TV continues to define viewers reactions to these broadcasted spectacles. In our preview of the first election we wrote about CNN allowing viewers to become live TV producers by giving viewers the opportunity to clip and share their favorite moments in real-time. SnappyTV is the social TV technology platform that has made this possible for both the first presidential debate and tonight’s veep debate. The company has just released an infographic visualizing tonight’s debate and snaps. We also learned more about how this forward-thinking partnership with CNN works. Read more

Social activity from BET’s ‘Hip Hop Awards’ [infographic]

Updated: Last night BET’s Hip Hop Awards took place, a major tent pole for the network, next to their annual BET Awards. The awards, hosted by Mike Epps saw a huge amount of social TV activity both during the linear broadcast, before and after. Social TV has flourished during major television awards shows and the spectacle that’s needed on the main screen is nothing if it doesn’t translate onto Facebook, Twitter, GetGlue and more. Trendrr shared the results from last night’s awards with Lost Remote. Read more

An inside look at The Weather Channel’s social TV strategy for ‘Coast Guard Florida’

The Weather Channel is no stranger to social TV. Early on the weather-focused TV network inked an unprecedented partnership with Twitter to curate relevant tweets. They also have one of the most popular apps on the App Store and recently revamped their website to bring social even more center stage. As their digital footprint has grown, their original television content has as well. Tonight at 9pm Eastern the network is premiering “Coast Guard Florida,” a follow up to the successful “Coast Guard Alaska”. Florida will “will follow the men and women of the 7th Coast Guard District who are charged with keeping America’s ports secure and waterways safe, stemming the flow of illegal narcotics, securing the southeast border, protecting the environment, enforcing maritime laws and treaties and saving those in peril on the sea.” We spoke with Renee Willet, senior manager of social media marketing for The Weather Channel Companies about their social TV strategy for the big premiere. Read more

An inside look at A&E’s social TV strategy for ‘Duck Dynasty’

In honor of the new season of A&E’s Duck Dynasty, the network has pulled out all the stops for a social TV strategy that extends beyond digital. The show, about a unique Louisiana family that owns a “sporting empire by fabricating top-of-the-line duck calls and decoys out of salvaged swamp wood.” To translate the lifestyle that the family, the Robertsons, live A&E using Google+, limo rides and more to prepare for the premiere tomorrow at 10/9 Central. Read more

The most social TV commercial of the week goes to…

We’re excited to announce a new editorial partnership with Bluefin Labs, a social TV analytics company we’ve watched grow and thrive over the past year. Each week Bluefin will be sharing their “top 10 social commercials” analysis exclusively with Lost Remote. The future of social TV is dependent upon the economics that have helped the TV industry thrive for over sixty years. As social platforms change the way brands can interact with potential customers through TV, so do their commercials. Here’s our first look at the most social commercials. The leader on this week’s list is Read more

How ‘Half the Sky’ used social TV to fight oppression against women

There’s nothing more we love writing about than social TV for social good. This past week PBS aired “Half the Sky: Turning Oppression into Opportunity for Women Worldwide,” a documentary based on “a book by New York Times journalist Nick Kristof and his wife Sheryl Wudun”. They travelled the world uncovering horrific oppression against women, for example, “sex trafficking in Cambodia, forced prostitution on India, maternal mortality,” and more. In honor of the airing the team behind the filmed launched a detailed social TV strategy to extend the important messages beyond the linear screen. Read more

An inside look at HBO Nordic’s social TV strategy

The social web instantly connects millions (and now billions)  of people around the world. For social TV, the TV part is not always as global. A big elephant in the social TV living room is how TV fans around the room talk about TV content at the same time but can’t necessarily access it. “HBO Nordic AB, the newly formed joint venture of  Home Box Office, Inc. and Parsifal International,” will be launching in mid-October on linear and have already launched in a big way on social.  Read more

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