On its blog last week, GetGlue (which was recently acquired by i.TV) introduced its new animated stickers. While these stickers are certainly an upgrade over their digital predecessors, the announcement came with this caveat. “As we open this door to a new, exciting future of stickers, it also means closing the door to our physical sticker program. We know that for many of you, this will be a bummer. But in time, we hope you’ll share our vision and excitement of things to come.” In the comment section – which has nearly 2,000 comments to date – loyal GetGlue users appear upset. There is even a change.org petition well on its way to the 5,000 supporters needed. Read more
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GetGlue, the social TV startup is speeding up their roadmap to monetization. They recently completed a big campaign with YouTube and have now announced a new EVP of Sales to take their paid partnerships to the next level. Shelby Huston Haro, the former head of enterprise sales at Flixster & Fandango has joined their team. Read more
YouTube has kicked off an interesting week of comedy programming. The video mega-platform is placing big bets on a week of comedy programming that essentially takes over the spotlight and ads of its homepage and more. This is a massive attempt to program their chunk of the internet as if it were a linear TV schedule. If successful, it could prove to be a historic moment in web video. YouTube has also turned to GetGlue’s new ad platform to help spread the word to influencers. Read more