Coming off of their Upfront, Univision announced a major mobile project last week with T-Mobile. The new service for Hispanic Americans “combines the insights and programming content of Univision, the leading media company serving Hispanic America, with T-Mobile’s wicked-fast network and Un-carrier™ wireless innovation and know-how,” according to the announcement. Walmart will be the exclusive retailer of this service, “in approximately 1,800 of its stores throughout the country” and it will “also be available at 6,000 independent dealer locations serving Hispanic communities throughout the country.” Read more
Ahead of CNN’s advertising upfront tomorrow, which Lost Remote will be at, comes news of the network’s original online video expansion, The Wall Street Journal reports.
The Turner network will announce “CNN Digital Studios” at tomorrow’s event; a web-only video expansion with a mix of short 15-second videos aimed at social sharing and longer original webisodes.
“15 Second Morning” is one of the expected forms of content, along with “Brutally Honest with Kelly Wallace,” and the health-focused “Live to 100 w Sanjay Gupta.” Another web series will be “Crossfire Reloaded” (watch after the jump), featuring a shorter version of the political debate show.
“We are targeting the mobile and social generation,” said Chris Berend, CNN’s vice president for Video Content Development. “The shows we are doing, you’ll see the CNN DNA, but they’ll be geared towards new generation of CNN users.”
The new effort will also look outside of CNN’s talent roster for content; “Related with Dave Franco” will focus on celebrity siblings, hosted by actor James Franco‘s brother, and co-production with Funny or Die.
The NFL has championed in game social integration through companies like Wayin, but is halting mobile streaming for the biggest game of the year.
For Super Bowl XLVIII this Sunday, the NFL is blocking live streaming of the game inside Metlife Stadium in New Jersey. The contest between the Denver Broncos and Seattle Seahawks will be streamed on NFL.com and Fox Sports, but fans at the game will be blocked from a Wi-Fi and cellular connection at for mobile apps and web browsers.
The league did this last year last minute during the game between the Baltimore Ravens and San Francisco 49ers, but planned ahead this year. Read more
These are the typical excuses you associate with partners who cheat on their mates, but a new survey pops the lid off of traditional cheating to reveal a new source: smartphones.
The study was done by Victoria Milan, a dating site for married couples, and found that of the 6,000 users they surveyed, 45% cited their partners excessive phone and tablet use as the reason for wanting to or having already cheated, with women ages 30-50 having the most desire to find affection elsewhere.
And in a mobile irony, those surveyed said they would use their own phone to meet someone new.
The mobile world has come a long way since the days when playing Snake on a Nokia phone was the most exciting thing you can do on your mobile device. In a move that will be sure to affect the social TV world, Nokia has announced that they will be selling their “devices and services” business to Microsoft for 5.44 billion Euros. Here are the details. Read more
Over the last few years, local TV stations have quickly embraced social media, gaining a big head start over most of their newspaper competitors on Facebook, Twitter and Instagram. Now even bigger challenges have arrived: mobile is taking over the media world, and there’s a huge battle brewing for local TV viewers’ attention. At the same time, most newspapers have switched to pay meters, opening up an opportunity for stations to entice those readers with “mobile best” products. But as I explained to local TV marketers gathered at the Promax BDA Station Summit on Thursday, many local stations are lagging behind.
There are over quarter billion people who have Shazam installed on their mobile device. This astounding number instantly makes Shazam a big player in the second screen market. When Shazam enabled TV recognition in September they made a big splash and instantly interested advertisers in seeing what they can do. Now, the mobile-first company has just announced a new CEO, Rich Riley to help take them into the now more mature mobile-first environment. We interviewed Riley, the former EVP of the Americas for Yahoo! about the importance of TV and what to look out for in the future as Shazam grows. Read more