Last month, NBC’s hit singing show ‘The Voice’ introduced a feature to give fans a seat next to Adam Levine on the judges stage. What is being called the ‘Instant Save,’ fans have been able to save a contestant during the live elimination show. After Carson Daly announced who is safe, he mentioned the three contestants on the hot seat; with his cue, fans then had five minutes to vote using #VoiceSave to rescue one of the bottom three contestants. To count, a vote must have used #VoiceSave (or it can be retweeted) and mention the artist’s first name. Read more
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Social TV isn’t only about measuring the volume of buzz surrounding a show. Fans take to Twitter and Facebook to opine not only about what they think about a soon-to-be-realeased show or what they’re seeing during a live airing, but also about what is going to happen next in their favorite scripted TV shows. Even shows in their off-season like Game of Thrones, which doesn’t return to TV for another five months, drives buzz in the form of fan predictions. In our next installment of an exclusive partnership with Insticator, we take a look at the week’s most popular fan predictions (warning: spoiler alerts). Read more
During the month of October, PBS has experienced an interesting phenomena: for three straight Tuesdays, PBS has had a program that has trended on Twitter. More interesting, though are the genres of the shows that were trending- FRONTLINE “League of Denial: The NFL’s Concussion Crisis”, Superheroes: A Never-Ending Battle, The African Americans: Many Rivers to Cross, the shows that trended, are completely different and represent the diverse audience of PBS. Here are some statistics from PBS’s Tuesday night trending streak. The American Experience film “War of the Worlds” airs tomorrow night and PBS will see if it can finish October with four straight Tuesday nights with a trending show. Read more
Beginning on November 6, X-Factor fans will have another option in which to vote for show contestants. In addition to voting via call, text, the Facebook app, the show’s website and dedicated app, fans will now be able to vote by usingShazam. The partnership between Fox and Shazam will also allow fans to buy music featured during the telecast and provide access to other original content. To talk more about how the partnership with Fox came about, we talked with CEO Rich Riley, and EVP of Marketing David Jones, from Shazam. Read more
This weekend Bravo is launching a TV show about watching TV. This exciting mini-series is “based on the successful UK show, ‘Gogglebox,’”. According to the network’s release, ‘The People’s Couch’ is a new three-episode, limited series that features real people watching and commenting on popular shows and news from the past week.” We interviewed Lara Spotts Bravo’s Vice President of Development about the new show. Read more
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