NBC Sports proved its social chops with its coverage of the 2012 London Olympics. Now, looking to continue on its sports and social success, NBC is determined to give those tuning in to watch “the greatest two minutes in sports” an all-encompassing viewing experience. Here are some of the ways NBC plans to make today’s Kentucky Derby the most social one ever. Read more
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The worlds of television, videogames and social media will once again collide on the ESPN2 series “SportsNation” today. EA Sports, which produces the “Madden NFL” football game franchise, is looking for an athlete to grace the cover of this year’s game, which happens to be the 25th in the franchise. To help pick the cover-athlete, EA is relying on users voting for their favorite on ESPN.com and on Twitter.
While MLB Network’s “Intentional Talk” shows fan tweets at the bottom of the screen each episode, the program went a step further on a special Social Media Day episode. The show, hosted by Chris Rose and Kevin Millar, gave fans an opportunity to produce the January 25th episode. In the week leading up to the episode,@IntentionalTalk, asked fans to contribute photos and videos for recurring segments “How Pro Is That?,” “What Just Happened?,” “That Was Awkward,” and “Got Heeeem,” and to come up with topics for “5 for Friday” and questions for “Ask Kevin.” In the show’s final segment, credits featuring contributors’ Twitter handles scrolled on the left panel. Read more
Sports leagues have always held a tight rein on real-time stats, but what if you’re a credentialed reporter tweeting during a game? The University of Washington has reprimanded a reporter this week for tweeting too much — 53 tweets in all — during a NCAA basketball game, reports GeekWire. How many is too many? While “real-time” coverage is limited to rights-holders, the UW allows “periodic updates of scores, statistics or other brief descriptions of the competition” as long as these updates are limited to 20 during baseketball games and 45 during football games.
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