‘Last Chance Kitchen’ is the show’s digital series that pits chefs eliminated from the show against each other for the chance to return in January. This year’s prize for winning ‘Top Chef’ is $125,000 from Healthy Choice, a feature in FOOD & WINE magazine, and a showcase at the FOOD & WINE Classic in Aspen.
Historically, fan-favorite reality show contestants would have to wait until reunion episodes or seasons to make a return, but Bravo has solved this problem by giving them a chance to re-enter the show in season. ‘Last Chance Kitchen’ would likely do well if aired on linear TV, but Bravo has the opportunity to drive viewers to bravotv.com to watch the digital-only series, which is hosted by Tom Colicchio. Read more
Last week, VH1 released a new web series, ‘Madonna Dearest,’ in which “Madonna” answers fan questions about the latest pop culture subjects. Questions are sourced via YouTube and Instagram posts with hashtag #madonnadearest.
Madonna Dearest is produced by Lamont Hicks (@ithl123, Co-Executive Producer/Editor) and Phabian Mitchell (@PhaboDidIt Co-Executive Producer) of the Legends Panel fame and Nadya Ginsburg (@nadyaginsburg Co-Executive Producer/Writer/Talent) of Madonnalogues fame.
In this week’s episode, Madge answers questions about Taylor Swift, American Horror Story, Taylor Swift, and Beyonce. New episodes are posted each Tuesday at 11am EST.
Will the series be a hit or a flop? Honestly, who cares!? No one’s complaining about two minutes of Madonna (either fake or real) each week.
With the midterm elections taking place November 4, BET has debuted ‘What’s at Stake?’ a digital series (available on BET.com, VOD, and the BET app) that takes a look at the issues that are important to young African American voters. Dr. Marc Lamont Hill, a HuffPost Live and BET News host, as well as a political contributor for CNN, will host ‘What’s at Stake?’
The series will be promoted across linear and social. Each week, Dr. Hill will appear on ‘106 & Park’ – the network’s most popular show – to discuss each week’s topic. On social, #whatsatstake will be used to discuss ideas and to source topics for future episodes. Read more
The entertainment renaissance man, in conjunction with Maker Studios, is launching this Saturday ‘Meet Me at the Reck.’ The six-part digital series follows Andrew W.K. and a group of kids (known as ‘reckers’) as they celebrate the use of imagination. Each episode will premiere on Maker.tv and will be five to seven minutes long.
The trailer for the show dubs it as “Sesame Street for the digital generation.” We asked Andrew W.K. about the comparison between the hour-long ‘Sesame Street” and the five to seven minutes long ‘Meet Me at the Reck’:
“We’d rather the people watching spend an hour getting up and going out and playing the game they just learned from our five minute show, rather than having them just watch other kids play it on a screen for an hour,” Andrew W.K. told us. ”Long and short each have their place, but with ‘Meet Me At The Reck,’ we’re really focused on a particular project in each episode, showing the viewer how to make something, do something, build something, or play a new kind of game. So it’s like a visual guidebook, or a living set of instructions, wrapped up in a story and demonstration. We want kids to get up and do stuff – we want kids to play! That’s what partying is all about.”
Andrew W.K. has hosted children’s programming before, most recently on Carton Network’s ‘Destroy Build Destroy’ – the #1 rated series in its time-slot for male audiences.
For more on his next children’s programming venture, what it’s like to work with Maker Studios, and his favorite moment on set, Lost Remote spoke with the ‘King of Partying’ himself. Read more
Hulu already has the digital rights to repeats on the show’s first five seasons. “Community” is also the type of series that does well on streaming sites due to its niche comedy and very strong online fan community — that doesn’t always translate to live viewership metrics still used heavily by networks to measure a show’s success.
A sixth season on Hulu would be a victory for the show’s fans, who spurred the hashtag #SixthSeasonandaMovie before the show got cancelled. As we reported, after the show was cancelled earlier this month, fans looked toward Netflix as a possible platform for its revival.
Yahoo is planning on acquiring original content similar to Netflix, and more recently, Amazon, The Wall Street Journal reports.
The Journal reports the company will order four different half-hour original comedies. The initial focus on comedy might carve out a niche for Yahoo; Netflix’s top hit “House of Cards” falls in the political-thriller genre, while Amazon’s main original series, “Alpha House,” is more of a dramedy.
Yahoo’s series will reportedly cost between $700,000 to $1 million per episode. The online video plan continues CEO Marissa Mayer‘s digital push.
Yesterday, the ‘Today’ show debuted ‘Fresh Cooks Live: Today’s Spring Cookalong,’ a week-long series that features self-made cooks with large internet followings. The demos will air live on TV via a picture-in-picture format while simultaneously streaming on today.com.
Carson Daly is the host of the series, and will be utilizing social media to engage with fans. ‘Today’ has asked viewers to submit cooking photos and questions using hashtag #FreshCooksLive, and via Facebook.com/TODAY, and Facebook.com/TODAYFood. Daly will be fielding questions live on Twitter, and viewer-submitted cooking photos will be integrated across Today’s coverage. Read more
‘Heroes Reborn’ will return in 2015 as a 13-episode mini-series. Before the premiere, NBC will leverage social media to re-engage fans of the original series and try to cull new fans. NBC.com will also launch a digital series prior to the linear TV premiere that will introduce the characters and new storylines.
While the return of ‘Heroes’ has likely been in the works for awhile, NBC must be encouraged by the social response to Fox releasing a teaser trailer during the Super Bowl for the return of ’24.’ Read more
Beginning on February 17, Chipotle will launch ‘Farmed and Dangerous,’ a satirical comedy series about industrial agriculture in America. The four-episode season will stream on Hulu and Hulu plus, and will be presented in weekly installments. The New York Times first reported the story.
Unlike the short-lived ‘Cavemen,’ which aired on ABC in 2007 and starred the GEICO caveman, Chipotle branding will be noticeably absent from ‘Farmed and Dangerous.’