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Fusion and Maker Studios Partner Up

fusionmakerYesterday, Fusion announced a partnership with Maker Studios, another subsidiary of Disney. Fusion will feature a Maker’s branded block, a series of videos centered around a theme. They’ll launch with a ‘best of 2014′ on Fusion. The Maker block will be:

an unscripted clip series starring top digital and traditional talent, showcasing the best of Maker content. Talent will guide viewers through a curated content experience around specific themes. The blocks leverage the best creator content augmented by original premium production, tailored to distinct audiences. The series aim to reinforce the Maker millennial voice as well as drive engagement through calls-to-action.

As one of the leading online video publishers, Maker Studios will work to leverage Fusion’s digital presence and feature Fusion content on it’s own YouTube channel. You might recognize Maker’s work from “Epic Rap Battles of History” which premieres its fourth season this fall.  Fusion’s Isaac Lee says of the partnership in the release:

Maker has an exceptional track record for identifying talent and content that resonates with millennials in the digital space. We are thrilled to bring some of that content to our television audience. We expect this will be just the beginning of a powerful, dynamic partnership with Maker.

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TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.

VICE’s ‘The Real’ Investigates the True Stories Behind Some of the Most Popular TV Shows

VICE last week premiered ‘The Real,’ a digital series that investigates the real stories behind some of the most popular social TV shows (and films). New episodes will premiere every two weeks, and include looks at the characters and situations that have inspired ‘Weeds’ and ‘Eastbound & Down,’ among other shows.

In the first episode of the series, host Gianna Toboni heads to Ponchatoula, Louisiana to meet with the real detectives who investigated allegations of child molestation in the town’s Hosanna Church.

VICE visits the police station where members of the church confessed to satanic pedophilia, goes inside the D.A. storage unit where evidence from the case is still held, and witnesses the disturbing cartoons drawn by the church’s victims.

The series demonstrates the breadth of VICE’s ambitions. In addition to VICE.com, VICE Media now includes an international network of digital channels; a television & feature film production studio; a magazine; a record label; and a book-publishing division. Read more

Les Moonves on Imminent CBS News Digital Channel, Aereo

cbs-news-logoLes Moonves, Chairman and CEO of CBS, appeared on Bloomberg TV yesterday and revealed plans to launch a 24-hour digital news channel.

“Look, we’re not in the cable space obviously,” said Moonves. “There are already too many players there for us to start a brand new cable network. So we thought with all the content going digital right now, wouldn’t it be a good idea to do a 24-hour digital channel taking all the resources that CBS News has, and you were part of it in the not too distant past, all over the world. And there is so much information that we get every day that doesn’t fit into a 22-minute news cast at 6:30 or “CBS This Morning.” So we can do that. We can go direct digital. So that’s in the early stages under the tutelage of David Rhodes, the president of CBS News, and it’s an exciting alternative to cable news.”

NBC and Fox are the chief rivals in the cable news space, while CBS has been conspicuously absent. But a digital-only channel could give cord-cutting political junkies a viable alternative. More, companies like Roku, Amazon (Fire TV), and Microsoft (Xbox) competing to acquire exclusive rights to content could jump at the opportunity to host a 24-hour CBS News channel. Read more

Univision launches ‘Flama’, an over-the-top network in English for youth

logo_yellow_on_redUnivision is continuing to invest in digital content, this time with a brand new network, Flama.

The network, which can be accessed at TheFlama.com is the “first fully dedicated over-the-top network providing premium English-language video programming for 15 – 30 year olds who are inspired and entertained by the Latin culture that is influencing today’s younger generation.”

We interviewed Flama General Manager, Steven Benanav about the launch and why it’s important for social TV.

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Chipotle to launch original comedy series on Hulu

chipotleBeginning on February 17, Chipotle will launch ‘Farmed and Dangerous,’ a satirical comedy series about industrial agriculture in America. The four-episode season will stream on Hulu and Hulu plus, and will be presented in weekly installments. The New York Times first reported the story.

Unlike the short-lived ‘Cavemen,’ which aired on ABC in 2007 and starred the GEICO caveman, Chipotle branding will be noticeably absent from ‘Farmed and Dangerous.’

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‘Top Chef: Last Chance Kitchen’ gives ousted ‘Top Chef’ contestants a second chance

top-chef-320x250Season 11 of ‘Top Chef’ continues on, but the Season 3 finale of the most-watched web series in NBCU’s history concludes tonight. ‘Top Chef: Last Chance Kitchen’ will post at 11 PM EST, immediately following tonight’s episode of ‘Top Chef’ (10 PM EST).

The web series follows ousted ‘Top Chef’ competitors, who, through a series of challenges, have the chance to re-enter the main competition. Each week, two or more of the previously eliminated chefs compete against the just-eliminated ‘Top Chef’ contestant. Tom Colicchio judges the web series, and the champion of ‘Last Chance Kitchen’ is able to compete in the ‘Top Chef’ season finale. Tonight, ‘Top Chef’ fans will find out which contestant will get to return.

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Body slamming its competition, WWE surpasses two million subscribers on YouTube

TV brands that rely on linear often shy away from having a strong – or at least fan-friendly YouTube presence. WWE has bucked this trend by surpassing two million subscribers to its channel today. Read more

Livestream launches Roku channel bringing more live web content to TV

Roku, Apple TV and now Chromecast have all been innovative in bringing tons of web content to your TV. Until now most of this content has been from Netflix, Hulu, HBO Go, Amazon Instant and many other on-demand style options. Livestream, the popular live streaming platform has launched its first Roku channel to bring “more than 75,000 live events a month,” from the web to your television. Read more

How social TV and dogs are a perfect fit, happy National Dog Day

In honor of National Dog Day we spoke with an expert about social TV and the love of pets, in particular dogs. Dogs, pets and animals have played key roles on major TV shows throughout the years, even with Tony Soprano. Pets have become so big for TV that DIRECTV even launched a channel for dogs to watch. In honor of this momentous holiday we interviewed Tom Maynard, Channel Head for The Pet Collective, the who Freemantle digital channel who recently engaged in a partnership with web video giant Blip to bring even more pet content to the web. Read more

Are the cable TV walls about to crumble?

In recent days media has been consumed by one Edward Snowden who revealed a Skynet-type infrastructure called Prism that the government is running. At the same time it appears as if traditional cable TV business is gearing up for a Game of Thrones-style war with many “kingdoms” that include Intel, Aereo, Netflix, Hulu, Amazon, YouTube and more. Are the cable TV walls about to crumble? Read more

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