TVNewser TVSpy FishbowlNY FishbowlDC AgencySpy PRNewser SocialTimes GalleyCat

CBS cancels first Twitter show, $#*! My Dad Says

The first network TV show based on a Twitter account has been cut due to struggling ratings. CBS has canceled $#*! My Dad Says, the comedy based on Justin Halpern’s popular Twitter account @shitmydadsays.

“The cancellation of $#*! is a win for creativity,” argues TV.com’s Tim Surette. “CBS was eager to cash in on the Twitter feed, but never quite found a groove for the show other than ‘William Shatner plays a cranky man.’ Hopefully the show’s failure will keep others from trying to make shows based on blogs, Twitter feeds, tumblr pages, match.com profiles, email addresses, and Friendster pages.”

I have the opposite perspective: why wouldn’t programmers tap the endless creativity of millions of self-publishers on the web? The crowd is always more creative, and Twitter and Tumblr and other micro-publishing platforms are a great source of ideas. The key is to expand the show beyond its online genesis to make compelling, sustainable television.

Meanwhile, we haven’t heard any updates on three other Twitter-based shows CBS is exploring. What do you think? Is basing shows on Twitter overkill? Or great source of ideas?

Sponsored Content

TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.