In an effort to further meld social, tv, and broadband, Time Warner recently launched TWC Central – an online hub designed to connect customers to news, entertainment, social networking, and Time Warner’s web products. TWC Central will replace the Road Runner website, which boasted more than 5.7 million visitors per month. Read more
Archives: July 2013
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Facebook has stepped up its social TV efforts over the last few weeks, and now there’s growing evidence the company is planning a video ad product aimed at capturing TV dollars. Bloomberg reports that Facebook will roll out 15-second video ads priced between $1 million and 2.5 million sometime later this year. The ads will appear in a user’s news feed, and they’ll be priced on a per-day basis with age and gender targeting, the report said.
It’s official. We’re excited to announce the Syfy President Dave Howe will be keynoting Lost Remote’s LA Show taking place on December 13th. Syfy recently had the social TV hit of the summer (and maybe the year) with it’s shark meets tornado made for TV movie, #Sharknado. Howe is no stranger to digital and social TV. Among many accomplishments, four years ago he launched a new global brand identity by evolving SCI FI Channel to Syfy, prepping the brand for the social TV revolution. Read more
The FCC, the US Federal Communications Commission can often seem mysterious and complicated in a world of social entrepreneurship that doesn’t need to navigate the complicated infrastructure and regulation of radio and TV. An organization that is often misunderstood has taken to social media to become more “consumer friendly,” according to Dan McSwain a former Senior New Media Fellow at the FCC, who focused on reinventing FCC.gov in the digital era. Read more
Google just took a big step to usher in a new era of increasingly “remote-less” homes, bridging mobile and laptop devices with your TV. In a surprise announcement, Google unveiled $35 device called Chromecast today that enables both Android and iOS devices to play HD video on TV sets. With just a tap of the “Cast” button, you can extend video from YouTube, Google Play and Netflix straight to any TV equipped with a Chromecast — which plugs into a HDMI port.
The Blacklist, NBC’s new drama with James Spader had a big presence at this year’s Comic-Con in San Diego. An advanced screening of the show has earned the network an overwhelming amount of positive buzz as the fall TV season draws closer. Here are this week’s insights from Crimson Hexagon. Read more
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