TVNewser TVSpy FishbowlNY FishbowlDC AgencySpy PRNewser SocialTimes GalleyCat

Did Twitter help The CW’s decision to pick up ‘The Originals’?

On April 25th The CW aired a backdoor pilot of “The Originals,” a spin-off of The Vampire Diaries. Did feedback from Twitter help the network make it’s decision to pick up the show the next day? According to sentiment analysis from Fizziology, the pilot received 81% positive sentiment, with 20% of conversations saying they’d watch it.

It’s hard to think that the TV network built on the social generation wasn’t taking this into consideration when making their decision. While social data doesn’t mean everything, seeing an overwhelming positive sentiment surely can’t hurt.

Sponsored Content

TV Everywhere Let’s You Stay Plugged In During the Holidays Anywhere You Go

TV EverywhereThe holidays are here and that means long lines at department stores, waiting at the airport for delayed flights, or sitting in the carpool lane in holiday traffic. TV Everywhere is your new best friend to help pass the time and is here to remind you that you #CouldBeWatchingTV through your smartphone, tablet or laptop anywhere you go.