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Digital sales boost music industry

I’ve always looked to the music industry as a rough guide of what lies ahead for broadcasting and video. Last year, album sales dropped 4.9 percent while digital downloads jumped 65 percent. The top-selling album for the year sold fewer units than the top-selling albums over the last 15 years. While download sales were spread around to many different artists, the bar for a “hit” has been reduced and the return on investment for a label is smaller. Can anyone say, The Long Tail?

Mediabistro Course

Create Quick Video for the Web

Create Quick Video for the WebLearn how to shoot, edit, and encode online video! Starting October 4, write video scripts and story outlines, shoot and edit film, and broadcast your work on video-sharing sites like YouTube and Vimeo. Students will get hands-on experience with a Canon HDV camera and Final Cut in this course. Register now!