A little side topic here – but something I found funny. Execs for the new Fox Business Network have been talking about how CNBC was loaded with infomercials. References to the heavy paid programming load of the older business network have appeared in Broadcasting & Cable, the NY Times and on TVNewser. I was interested to see how FBN would fill weekends and overnights without tons of paid programming avails. Quick answer? They aren’t. According to the Fox Business schedule, the network runs 46 hours of paid programming per week – including five hours each weekday (midnight to 5am) and 21 total on the weekend. CNBC runs 35 hours per week – two hours each weekday (midnight to 2am) and 25 hours per weekend.
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TV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.