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IB sites debut new video player

Internet Broadcasting has rolled out a new video player for Hearst-Argyle, Meredith and McGraw-Hill sites, and I have to say, it’s the best I’ve seen so far for local TV sites.

The player is both Flash and Silverlight for on demand, and Silverlight for live. And at 640 pixels wide as the standard 16×9 display, it may be the largest local TV player out there. (Not that size is everything, right?) But we’re still waiting for a local TV group to offer embeddable players, like MSNBC.com. Who… will… be… first?

Update: I missed this. Inergize sites, with video powered by Dayport, has the embed feature. Click “menu” on this clip for the embed code. (Thanks, Brent!)

By the way, you have to wonder how many views MSNBC.com has racked up on Keith Olbermann’s special comment on Hillary Clinton, which has been embedded all over the place. I remember six months or so ago, I heard a YouTube stat that as much as 60 percent of its traffic originates from embedded players. Free your video!

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