HBO’s hit “Game of Thrones” and 360i had themselves a social roast last week, asking fans online to offer their best jabs at the show’s villainous King Joffrey Baratheon as a buildup to its fourth season.
360i’s social buzz analysis found King Joffrey be the most hated TV villain on the internet this year, so fan’s didn’t struggle with good social one-liners.
Across two days, there were over 63,000 roasts on the #RoastJoffrey hashtag that were curated at RoastJoffrey.com, who urged fans to roast with this:
“All roast the King. Lend us your tongues, taunts and tweets for the first social media roast of the “beloved” King Joffrey. Share your roasts about the King using #RoastJoffrey.”
Here were some of the best tweets and vines.