BuzzMachine’s Jeff Jarvis has a must-read take on a new Harvard report that concludes newspapers (and, I would say by some extension all local news outlets) are heavily threatened by the Internet – and that national brands have more muscle in the future than the local folks. He breaks down the report’s assumptions and conclusions – then looks at what outlets need to do to stay in the game: aggregate, syndicate, use the “old” platform to promote the new — and most importantly… produce good journalism. Read it.
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TV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.