TVNewser TVSpy AgencySpy PRNewser SocialTimes AllTwitter AllFacebook InsideFacebook InsideSocialGames InsideMobileApps GalleyCat FishbowlNY FishbowlDC

Joost plans new approach, relaunch

Remember all the hype surrounding Joost? TV-like video on the web? Big-name content providers? Well, Joost is having a tough time getting noticed these days. Hulu beats it hands-down (Joost requires a downloadable app) and high-quality content is everywhere. “The world has migrated from an exclusive model of content distribution to a non-exclusive model,” says Joost CEO Mike Volpi. So to get back in the game, Joost plans to launch a browser version (no download required) and focus on broadening and differentiating itself with indie content.

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training for beginners in our online boot camp, Social Media 101. Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Hurry, this boot camp starts next week! Register now!