On his first day as CEO of NBC Universal, Jeff Zucker had some pointed words for the biggest video site on the web. â€œYouTube needs to prove that it will implement its filtering technology across its online platform. Itâ€™s proven it can do it when it wants to,â€ Zucker said, referring to the siteâ€™s controls to block porn and other objectionable content. He added: â€œThey have the capability. The question is whether they have the will.â€ NBC and other media companies are frustrated with YouTube’s delay in launching its promised technology to filter out copyrighted content, which contributed to Viacom’s decision to halt negotiations and pull its content off the site.
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Starting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now!