Yeah, the LR Faithful are pretty tech-saavy. But most people still aren’t. And the idea of downloading a movie terrifies them. John Quain at the New York Times takes a look at the different services that offer movie downloads to PCs, and finds they all have at least one thing in common: they’re a pain. (NYT free sub. req.)
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TV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.