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An Inside Look at Social TV in Kenya

odipo-devWhile most of the social TV action takes place in the US and Europe, we have also covered how countries such as Thailand and Brazil take to the second screen. Now, we turn our attention to Kenya, where social TV activity has exploded in the past year. The majority of the country still prefers analog TV to digital TV, but whereas the US is experiencing a TV revolution in terms of on-demand options, says Odanga Madung, co-founder of Kenya-based data anlytics company Odipo dev, “we are currently undergoing what is called the “digital migration.” The government has stated that all stations move from analogue to digital signals and this is being touted to forever change the way the industry operates due to the lowered barriers of starting a TV station.”

We spoke with Madung about the digital migration taking place in Kenya and the state of social TV in the country: Read more

Participation TV at the Fore of Bravo’s New Series ‘The Singles Project’

The Singles ProjectWhen ‘The Singles Project‘ debuts tonight it will become one of – if not the – most social TV shows to ever air on Bravo.

The show, which Bravo is dubbing a ‘real-time dating docu-series,’ follows a group of New York singles searching for romance. The online hub that the network created for the show will allow fans to engage directly with cast members and give them the power to potentially impact the dating choices the show’s cast members make.

“’The Singles Project’ allows fans to interact with cast members and potentially affect the on-air story in ways that have never been done before through social media,” Lisa Hsia, EVP Digital, Bravo and Oxygen Media tells Lost Remote. “We’re breaking the fourth wall that separates cast members from fans. From chiming in on the Singles’ date outfits to identifying potential matches for the show – the possibilities for viewer interaction are limitless.

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Social Media Mourns Robin Williams

He rose to fame on cult TV classic “Mork and Mindy” well before the social TV era began, but today’s top actors and comedians are taking to social media to remember Robin Williams following his death yesterday.


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Review: Slingbox’s M1 is the Only True TV Everywhere Solution

m1If they haven’t already, and I don’t think they have, linear networks and cable service providers should embrace Slingbox and its new M1 over-the-top device: it may become the only thing to prevent people from cutting the cords until networks allow cable operators to provide more robust TV Everywhere solutions.

The M1 hit shelves on July 20.

Slingbox made TV Everywhere a reality back in 2005, allowing people to access their cable boxes from any computer (mobile streaming was too slow at the time to be a viable screen). Now, with the M1, Slingbox has released its most-affordable ($149.99), easiest to set-up (it took me 10 minutes) device yet. Read more

VH1 Social Team ‘Hits the Floor’ Ahead of Finale of its Hit Summer Show

VH1-logoLast week, Philippe P. Dauman, CEO and president of Viacom pointed to ‘Hit The Floor’ and ‘Love & Hip Hop: Atlanta‘ as the main drivers of VH1′s tremendous year-over-year ratings growth.

Like ‘Love & Hip Hop: Atlanta,’ the growth of ‘Hit the Floor’ Season 2 – and by extension – VH1 – can largely be attributed to its social and digital savvy.  This season of ‘Hit the Floor,’ which concludes tonight,  has seen a 91% increase in full episode streaming and a 215% increase in webisode stream viewers over Season 1.

Season 2 full episode streaming has also averaged an impressive 84% completion rate, also up from last season. On the linear ratings front, the show was the #1 new scripted series of the summer on cable among Adults 18-49 in its debut season, and currently ranks as the #1 ad-supported scripted drama on cable among women 18-49.

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Does ‘Better Call Saul’ Have the Makings of a Social TV Hit?

It’s only nine seconds, but we finally have a preview of what the much-anticipated “Breaking Bad” spinoff “Better Call Saul” will look like.

The New York Daily News recently reported the spinoff, which will star crooked lawyer Saul (played by Bob Odenkirk), will have a timeline that overlaps with “Breaking Bad.” Some of the new show will take place before the “Breaking Bad” story took place, some during, and some after.

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‘Shark Week,’ Social TV’s #KingOfSummer, Set to Take Its Biggest Bite Yet

Shark Week
Cue the ‘Jaws’ soundtrack: the 27th year of ’Shark Week‘ is upon us and primed to take its biggest social bite yet.

Last year, ‘Shark Week’ was Discovery‘s most social event to date, generating more than 10 million Facebook interactions throughout the week. This year, the network will utilize Spredfast to incorporate Facebook Trending Topics, Hashtag Polling and live Instagram posts during broadcasts. Throughout the week, fans will also be able to see their Facebook posts featured live on air throughout the 26 hours of programming.

“We’re taking ‘Shark Week’ to a new level this year – complementing the incredible on-air lineup with more social integrations and more live online events than ever before,” said Conal Byrne, Vice President of Digital Media at Discovery Communications. ”From streaming Discovery’s FinFest celebration at the start of the week to Facebook fans deciding the best ‘Shark Week’ moments of all time at the end of the week, ‘Shark Week’ 2014 is a non-stop, fan-focused extravaganza.”

Fans can consume all things ‘Shark Week’ at SharkWeek.com and through in-person, digital, and social integrations. Here are the details from Discovery: Read more

BuzzFeed Makes Major Expansion, Launches ‘BuzzFeed Motion Pictures’

BFBuzzFeed is expanding its brand in the editorial, video, and motion pictures area, the website announced today.

The viral news and video website, known for its listicles, GIFS, and in recent years, original news and reporting, will expand its video division to becomes “BuzzFeed Motion Pictures.” The new film division will focus on producing everything from GIFS to feature films.

Two new teams will be formed; BuzzFeed Live Development will create “mid-form serialized content” that focuses on characters and genres, while the “Future of Fiction” team will “explore the future of long-form, television and trans-media video,” according to the site.

The new motion pictures unit is getting some Hollywood firepower at the onset: producer Michael Shamberg, who produced “Pulp Fiction,” “Get Shorty,” and “Django Unchained,” and actor/comedian Jordan Peele, from Comedy Central’s “Key and Peele,” are joining the unit as advisors.

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Fans Go Crazy on Social for Country Music Heartthrobs During CMA Music Festival

CMAThe CMA Music Festival aired on ABC this past Tuesday, and attractive country stars got fans tweeting. Our analytics partner, Canvs, which measures social sentiment around shows, looked at the CMA Music Festival conversation and saw that an astounding 9.3% of reactions mentioned Luke Bryan, and he accounted for 13.9% of all “sexy” reactions. Time McGraw was a close second in the “sexy” reaction category, generating 14.5% of all “sexy” reactions, most of which mentioned his passionate performance (and kiss) with wife Faith Hill.

Using the full text search in Canvs, the company found that clothing, specifically jeans, drove a sizable portion of conversation. Of the tweets mentioning jeans, 47% expressed “love,” 8.8% said the jeans wearer was “sexy,” and 20.8% found the jeans “good.” Among the denim-clad top stars  were Luke Bryan Thomas Rhett, and Tim McGraw, who both opted for skinny jeans; and Jason Aldean who wore a looser pair.

Here is some additional data and an infographic about the social sentiment around the CMA Music Festival:.

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Late Night Hosts Continue to Impress in This Week’s Top 5 Viral TV Clips

5by_mobile_app_screenshot_304x200In this Friday’s installment of our partnership with 5by, the video discovery platform that curates the web’s best viral videos, we take a look at the top five videos of the week from the platform’s TV category.

Trending this week is Conan O’Brien getting his hair done by ‘Orange is the New Black’ star Laverne Cox and John Oliver taking on the ubiquity of native advertising. For more on the videos selected, Theo Tabah, 5by’s Head of Content:

 TV clips tend to go viral when they capture moments from the absurd to unexpected to borderline terrifying, and this week’s top videos have managed to meet all three criteria–plus they’re hysterical, adding another incentive to share online. 

 Some MVPs of late night for this round include Jimmy Kimmel - who continues his epic bit “Words From Your Mother” by inviting rapper Tyga’s mom to read the lyrics from her son’s raunchy hit “Rack City” - and Conan O’Brien, who allows ”Orange is the New Black” beauty queen, Laverne Cox, to do his hair (we’ve seen that anything “OITNB”-related is guaranteed to get some social buzz). Once again, John Oliver kills it with a comedically accurate rant criticizing advertising, spurring lots of chatter among the media industry.
 
The humor continues with funny man and social media savant Aziz Ansari revealing some absolutely ridiculous business ideas on ”Parks and Recreation,” followed by roller skating superstar Juan Carlos strutting his stuff to Madonna’s “Vogue” on “America’s Got Talent.” 

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