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How performances drove reactions to the record breaking BET Awards

Screen Shot 2014-07-06 at 7.13.19 PMLast week we covered how the BET Awards broke social TV records. For this week’s analysis with Canvs we took a deeper dive into the awards show to understand where the social TV reactions came from during the network’s big tent pole. Most of the top moments came from performances. Here are the details. Read more

Reading Rainbow and Boardwalk Empire: A Look at the Week’s Top 5 Viral TV Clips

5by_mobile_app_screenshot_304x200In the third installment of our weekly partnership with 5by, the video discovery platform that curates the web’s best viral videos, we take a look at the top five videos of the week from the platform’s TV category.

Trending this week is the return of ‘Reading Rainbow,’ a ‘Boardwalk Empire’ teaser, and the news that Walter White may return via ‘Better Call Saul.’ For more on the videos selected for this week, Theo Tabah, 5by’s Head of Content:

Whenever a TV show comes out of retirement, you’re almost guaranteed a following will re-emerge (cue the Jack Bauer fan clubs). Case and point: Reading Rainbow. This 90s favorite is making a comeback with one of the most successful Kickstarter campaigns ever, so get ready to see Levar Burton back in action soon. Other shows to watch in the coming months are the final season of ‘Boardwalk Empire’ and John Oliver’s show ‘Last Week Tonight,’ which is picking up social steam as his hilarious bits go viral.

Another trend we’re seeing is the power of the guest appearance. ’Better Call Saul’ - the ‘Breaking Bad’ spin off - is rumored to have some Walter White appearances peppered throughout the series which will definitely reel in faithful viewers itching to get their ‘Breaking Bad’ fix. ’Orange is the New Black’ also just picked up extras from ‘Law & Order,’ so you may see some familiar faces in the next season. Read more

Zach Braff stops by Tumblr HQ for ‘Dashboard Confession’ to promote new film

tumblr_n81v9y7zSc1tx9a88o1_500Tumblr has a new weapon up it’s sleeve to attract major TV talent who are looking to promote themselves and their work on social media. “Dashboard Confessions” is a new  ”fan mail Q&A series where artists take over users’ Dashboards by answering questions and curating choice content.” Similar to how reddit AMA’s have become a must for talent, this new opportunity with Tumblr will definitely become an important press stop for major TV and film talent. Here are the details of Zach Braff’s recent Dashboard Confessions that he did at Tumblr’s HQ as part of the promotions for his new film “Wish I Was Here.”  Read more

ESPN and Univision on World Cup: Enjoy the Games…On Our Terms

FIFA-Mens-World-Cup-2014-Official-Logo-an-Schedule-in-Canada-TimingsUnivision and ESPN continue to set World Cup records – both on linear and streaming – and are surely benefiting from increased interest in the games and from the tremendous social media activity.

As rights holders, though, Univision and ESPN want to make sure that if people are watching or talking about the games, that they’re doing it on the networks’ terms.

As reported by the Wall Street Journal last week:

In recent years media companies and publishers have sparred over whether these clips fall under editorial “fair use.” This World Cup the message from ESPN and Univision is clear: It doesn’t.

Since the start of the tournament Vox Media-owned sports site SB Nation, one of the chief purveyors of quick World Cup content, has had two accounts suspended on Vine, according to its managing editor Brian Floyd.

SB Nation received suspension notices from Twitter, Mr. Floyd said, after a complaint from media-protection company Irdeto, which works on behalf of Univision.

“They don’t seem to mind people Vine-ing funny stuff like fans,” explained Clay Wendler, who quickly crafts Vines for SB Nation. But when it comes to goals — breathtaking moments of glory seemingly tailor-made for the six-second looping video format — rights-holders are more stringent, Mr. Wendler said. Twitter did not respond to requests for comment on its policies regarding World Cup content. Read more

truTV premiers episodes of ‘Motor City Masters’ on Google+ in massive social TV push

Screen Shot 2014-07-02 at 10.30.24 PMtruTV, the Turner owned network recently premiered Motor City Masters, a new show that “pits 10 talented designers from different parts of the automotive industry against each other each week in the ambitious task of creating new, fully-functional concept cars based around a theme.” The Top Gear meets Project Runway show launched with a massive social TV campaign that includes premiering episodes of the show on Google+ as a way to give fans a chance to sample the show. Here are the details. Read more

Vladimir Putin Says Nyet to Frank Underwood

HOC Frank Underwood has gone toe-to-toe with a lot of political foes in Netflix’s political thriller “House of Cards,” but he might have met his match in Russian President Vladimir Putin.

Foreign Policy reports Russia’s United Nation delegation voted against a request from the show to shoot two episodes from season three in the U.N. Security Council. Russia blocked the request, “citing the need to keep the world’s leading security chamber available for unanticipated crises, according to a series of confidential email exchanges between a Russian diplomat and his Security Council counterparts.”

The Russian action came less than a week after U.N. Secretary-General Ban Ki-moon’s office recommended that the 15-nation Security Council allow the cable television series to film in its chamber during off-hours to raise public awareness about the organization. The decision doesn’t foreclose the possibility that the producers of the show might shoot in another section of the U.N.’s gleaming headquarters at Turtle Bay. Foreign Policy first reported on House of Cards filming request last week.

The @FrankUnderwood twitter handle—which isn’t affiliated with Netflix—is not taking a no from Russia lightly.

Read more

Social TV consolidation: wywy acquires Second Screen Networks, ConnecTV acquires Tweet TV

wywySocial TV startup consolidation continues to heat up as a new era of innovation takes on the industry. “wywy, a Germany-based cross-screen advertising and real time TV-ad tracking company, has completed the acquisition and integration of Second Screen Networks, a New York-based social TV company that allows TV broadcast ads to sync in real time with mobile devices and websites. Also, “ConnecTV, a leading social TV video network that lets users of its free mobile app watch, clip and share the best video “moments” on television, announced today that it has acquired TweetTV, a social analytics and TV guidance company that makes it easy to discover what’s trending on TV in real-time.” Here are the details. Read more

After Rebranding, Beamly Sees Impressive Growth

Beamly_Masterbrand_HeroThe Beamly rebranding appears to be working.

Since April, the social TV platform formerly known as zeebox, has tripled the number of monthly active users, along with increases in visits and user retention.

Beamly has forged partnerships with most of the major TV networks, and has recently launched successful campaigns with Oxygen for the return of ‘Bad Girls Club’ and CBS’s ‘Big Brother 16.’ The re-launch also included partnerships with media and pop culture influencers in the form of dedicated channels.

Beamly’s audience is young and engaged – an ideal target for brands and agencies. “Now over 60% of Beamly’s user base is under 30,” said Jason Forbes, Beamly US Managing Director. “These super fans who love TV and pop culture have been engaging heavily with us – not just as a second screen app, but a 24/7 offering which mirrors TV viewers’ emotional engagement with their favorite shows and celebrities across the day.” Read more

BET Awards 14 sets social TV records with successful broadcast

Screen Shot 2014-07-01 at 10.56.36 PMSunday night the BET Awards 14 took place live from Los Angeles. For years, the network’s massive awards show has grown and innovated across social TV. Even Twitter’s Liz Myers covered their activations in advance of the awards on their media blog. Yesterday, BET released the social TV results from the awards. Here are the details.  Read more

Vine Giving Users Chance to Get Loop-y

The popular six-second video platform Vine is adding a new feature that tells users how popular Vines are.

The “loop” feature is available today on iOS and Android mobile Vine apps. It allows users to see how many times people have looped a video on Vine and in embeds across the web.

Read more

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