Capitalizing on the buzz around Burger King and Jeep’s hacked Twitter accounts, MTV and BET hacked each other in a coordinated publicity stunt Tuesday afternoon. While a handful of news organizations reported that hackers had taken over the accounts, it didn’t take long for Twitter users to discover it was likely a big hoax. Read more

What do HBO, NBC News, The CW, MTV, The Weather Channel, and USA Network have in common? They will all be represented at our event, Lost Remote- The NYC Show,  April 24 in New York City. Attendees will learn how to successfully drive audience engagement with top venture capitalists and industry leaders, who will serve as mentors and teachers at the event. Register before Thursday and save.

Featured sessions include:

Reinventing TV for the Millennial Generation

MTV President, Stephen Friedman has transformed MTV into the cultural home of the millennial generation, spearheading a reinvention of the brand and a new programming strategy. Learn how a powerhouse like MTV intuitively engages their audience through the adoption of emerging social platforms.

Second Screen Engagement: When TV Meets the Social Dimension

It was hard to miss all of the social media mentions and hashtags associated with The Grammys. Discover how audiences are increasingly multitasking and sharing what they are watching with their friends across social networks. Speakers including Rick Haskins of The CW and Sean Besser of GetGlue will show attendees how to monetize off the new trend of combining TV consumption with second-screen activities.

Conference pass prices increase February 21. Register today and save.

Following up on the tremendous success of the award-winning ‘Hashtag Killer,’ USA’s Psych has just launched ‘The S#cial Sector’, an eight-week multi-platform murder mystery. Directed by Kirsten Nelson (co-star Chief Vick), the competition can be accessed via desktop or tablet at SocialSector.usanetwork.com and Tweeted using #SocialSector. Read more

While the Super Bowl is past us, there’s still an intense amount to learn from one of TV’s biggest events of the years. DG MediaMind recently put together stats on the impact of the Super Vowl ads online for Lost Remote. Read more

Social Media Week is upon us again and I’m excited to announce that I’ll be participating in “Social TV: The next 12 months” hosted by Digitas. “From record engagement to major brand campaigns to multi-million dollar acquisitions, there’s no question that the intersection of television and social media has carved out a place in popular culture,” reads the panel description. Here’s a sneak peak from the other panelists and our moderator on what you’ll learn via Vines and short video. Read more

Netflix’s “House of Cards” made TV history, simply by being referred to as a TV show. The Kevin Spacey political drama has catapulted binge-watching from a TV junkie’s obsession to a major form of normal TV consuming. Traditional TV critics were forced to cover this show differently. The Six Stages of “House of Cards” Grief replaced the weekly episodic review. After all the hoopla around the midnight, entire season launch, was House of Cards actually a success? Netflix says yes, but isn’t revealing the numbers. Social TV on the other hand paints a very clear picture. Read more

Last month we wrote about the unique episode of Conan O’Brien’s show, ‘Occupy Conan,’ which consisted entirely of fan-submitted videos recreating segments from past broadcasts.  Some of the videos submitted were extremely creative, and others were downright ridiculous – a fitting description of Conan and his fans. The show featured cameos by Tina Fey, Fred Armisen, Adam Scott, and more, and can be seen here. Read more

The award show that has helped launch the careers of Selena, Enrique Iglesias, Shakira, and Ricky Martin since its initial telecast, is preparing for its most social broadcast ever. Univision’s 25^th annual “Premio Lo Nuestro” Latin Music Awards has secured Honda, Chevrolet, L’Oréal Paris, McDonald’s and Old Navy, and T-Mobile USA  as sponsors. Here’s how they’re working with T-Mobile to make the awards the most social broadcast yet. Read more

Valetine’s Day is upon us and what better way to send your loved one a message then by telling the truth. Comedy Central is here to help you do that with video e-card messages from the hilarious Anthony Jeselnik, whose show “The Jeselnik Offensive” premiers February 19th at 10:30/9:30 Central. We interviewed Don Steele, Comedy Central’s Vice President of Digital Marketing and Fan Engagement about the social TV campaign and which videos he plans on sending his own wife. Read more