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Social Scoreboard: Week of October 20

After being unseated for one week by the ‘BET Hip Hop Awards’ as social TV king ‘The Walking Dead’ returns to the top of Nielsen’s Weekly Twitter TV Ratings chart. 552,000 tweets were sent by 206,000 unique authors.

Top 5 regulars ‘American Horror Story: Freak Show,’ ‘WWE Monday Night Raw,’ and ‘Scandal’ each maintain spots, while ‘Pretty Little Liars’ made an appearance with a special Halloween episode. The second half of Season 5 doesn’t return for a little over a month, but all it took was a hiatus-breaking fan appreciation episode to get fans talking.

Are We on the Verge of Television’s Third Golden Age?

alacarte304As TV critics often remind us, we’re living in a second Golden Age of television. It’s an exciting era in which writers and producers, now freed from the constraints of the major networks thanks to the proliferation of TV channels, online distribution options and independent production companies, are taking risks and serving up innovative content. Inspired by HBO’s wildly popular mobster series, The Sopranos, a new generation of producers began offering critically acclaimed fare like Breaking Bad and Mad Men. And now, series like Orange Is the New Black and House of Cards are making waves via subscription streaming services.

This revolution in content production has been largely driven and enabled by a sea change in how consumers access programming. The first wave came as the proliferation of TV channels available via cable/satellite/telco subscriptions. The second wave is the on-demand availability of content through streaming services like Amazon Prime, Hulu Plus and Netflix, powered by over-the-top devices like Roku, Apple TV, Amazon Fire TV and gaming consoles like Xbox. Standalone niche networks that are available 24/7 in a channel format via apps and online – like the Tennis Channel and WWE Network – are also part of this wave.

The on-demand component is important to today’s consumers, especially Millennials and Generation Z, who have come to expect access to content on multiple devices whenever and wherever they want it. Cable networks have gotten the message.

Read more

People Already Hate Lifetime’s Aaliyah Movie

aaliyahmove_lifetimeLifetime is premiering “Aaliyah: The Princess of R&B” on November 15th and the hate is already spreading through social media. After the Brittany Murphy biopic flopped, the negative social chatter should be expected. But there’s one elephant in the room that Lifetime wishes fans would forget: that her family didn’t approve or want the film made, resulting a recasting of the lead role early on. Other issues? Let us count the ways.

1)  Iggy Azalea?

2) The casting.

 

3) The fact that this movie will never please everyone.

Aaliyah really is the princess of R&B so without the family’s approval or her music, you can’t expect fans to be pleased. All press is good press, though, right?

Simpsons World App Makes Binge Watching a Research Project

simpsons_fxxOn the heels of the very successful “Every Simpsons Ever” marathon, FX has finally launched SimpsonsWorld.com. A website where you can really go down the rabbit hole with everything “Simpsons:”re-binge watch every episode ever, track episodes by popularity, watch bonus clips, read script pages, and more. There are playlists like the “15 Best Ralph Moments: The Most Adorable Playlist on the Internet.”

Simpson’s World is also available via the FX Now app, but you have to authenticate.

And therein lies the first of a few problems.

1) It’s not available if you have Verizon Fios in some markets, which, as I stole my brother’s cable log-in credentials like any respectable older sister, just reminded me of how stingy FX is with letting me access their programming. Trying to catch up on “Sons of Anarchy” requires Wayne Unser-like patience.

2) You can’t share clips or content via the site, a feature that should be coming soon. But maybe we should enjoy the calm before we are inundated with customized “Simpson’s” clips in all of our social media feeds and Buzzfeed articles

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Ahead of Midterm Elections, BET Debuts Digital Series ‘What’s at Stake?’

news14-wat-education-act1With the midterm elections taking place November 4, BET has debuted ‘What’s at Stake?’ a digital series (available on BET.com, VOD, and the BET app) that takes a look at the issues that are important to young African American voters. Dr. Marc Lamont Hill, a HuffPost Live and BET News host, as well as a political contributor for CNN, will host ‘What’s at Stake?’

The series will be promoted across linear and social. Each week, Dr. Hill will appear on ‘106 & Park’ – the network’s most popular show – to discuss each week’s topic. On social, #whatsatstake will be used to discuss ideas and to source topics for future episodes. Read more

How Wayin Made Brazil’s Presidential Debates on Band TV More Social

Wayin-logo-304x200pxThe second round runoff of the presidential election is set to take place in Brazil this Sunday, and like it did with the recent elections in India, Wayin is helping to make the election more social.

The social intelligence company powered the online social experience for the Brazil presidential debates that took place on Band TV Network two weeks ago.

“We knew the debate on Band would have enormous repercussions,” Eliane Leme, Executive Director at band.com.br, said. “After all, it was the first time that candidates were facing each other to compete in the second round of elections. That’s exactly what happened. The debate took Band to the first spot in the IBOPE ratings and earned the station its highest ratings of the year. The echo of the event on social networks was also great and we managed to consolidate the data on one single page that could be accessed while the confrontation happened on live television. As a digital platform in a communication group we aim to provide the public with complementary information which, for lack of time or space, do not appear on television. With the help of Wayin’s platform the goal was fully achieved.” Read more

Social Scoreboard: Thursday, October 23

All three Shondaland shows took the top three spots last night according to the Nielsen Twitter ratings: “Scandal,” “How to Get Away With Murder,” and “Grey’s Anatomy,” represented for #TGIT. The CW’s “The Vampire Diaries,” and “Jimmy Kimmel” rounded out the night. nielsen10_23

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Friday Link Roundup: What the MLB Knows and Sitcoms’ Social Media Problems

selfie_layeringIf your television and social media feeds are overflowing with Ebola panic, here are some good social television links you may have missed this week for weekend reading pleasure.

1) “Selfie” and “A to Z” have a social media problem. We’ve written about how “Selfie” breaks the fourth wall, but this Guardian piece explores how this “new generation of romcoms” still struggles to depect social media and its use realistically:

Then there’s the problem of depicting tweeting, messaging and instagramming – behaviour that is not in itself exactly visually stunning. “Selfie”, like “You’re the Worst” and “Sherlock” before it, uses onscreen graphics of texts, Vines, and Instagram, floating words that resemble subtitles. The silent reading is similar to the quiet feedback loops of social media, which might just stop the audience looking away from the screen to tweet – for a minute at least. TV is painfully aware that social media is a powerful rival for viewers’ attentions, which perhaps accounts for its disparaging attitude towards it.

2) Ello, the invite only social network, received a new round of funding and announced yesterday that it will be a PBC, so it can stay true to its “no advertising, ever” mission. The social network maintains that it will never treat users like a product, though that doesn’t mean it can’t be a commercial space, as this piece on The Atlantic explains. Television is the most commercial enterprise there can be and Twitter and Facebook and Tumblr have made strategic moves to cater to fans and networks. I’m guessing if you’re on Ello, you’re too cool to live-tweet “The Voice,” right?

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Jerry Seinfeld and Jim Carrey Lead the Charge in This Week’s Top 5 Viral TV Clips

5by_mobile_app_screenshot_304x200In this Friday’s installment of our partnership with 5by, the video discovery and messaging platform that curates the web’s best viral videos, we take a look at the top five videos of the week from the platform’s TV category.

Veteran comedians shined this week on 5by’s TV channel, with Jerry Seinfeld gearing up for a new season of ‘Comedians in Cars Getting Coffee’ and Jim Carrey prepping for another stint as SNL host. For more on the videos selected, Theo Tabah, 5by’s Head of Content:

Jim Carrey is up to his old shenanigans in this week’s SNL promo, and we couldn’t be happier. Bring on the Ace Ventura. Jerry Seinfeld has begun promoting season 5 of Comedians in Cars Getting Coffee, and Michael Richards is there to help out. Always great to see these two reunite. John Oliver shines light on the uncomfortably awful circumstances around immigration for translators aiding America.

Halo released the official trailer for their new series ‘Nightfall’, to be released on Xbox One. The first episode, directed by Battlestar Galactica’s Sergio Mimica, will be shown on November 10th.
Finally, a clip from the latest Simpsons Halloween special, breaks new viral ground and racked up over 10 million views in under a week.

How Fans Reacted on Twitter to ‘The Simpsons’ 25th ‘Treehouse of Horrors’ Episode

THE SIMPSONS: SEASON 21‘The Simpsons’ fans may not be the most active on Twitter, but when they do tweet, they show that no pop culture reference gets by them.

According to our analytics partner Canvs, which measures Twitter sentiment, 1,614 out of the 6,008 tweets about ‘The Simpsons’ 25th Treehouse of Horrors episode – which have aired since the show’s second season – were emotional reactions. 54% of the emotional reactions included the word “love” and 12% included “good.”

The episodes top moment came 20 minutes in, when ‘The Simpsons’ parodied iconic Stanley Kubrick films. Below, some more insights from Canvs on what drove the Twitter conversation, followed by an infographic: Read more

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