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Pull YouTube clips? Or monetize them?

Google says that media companies, when faced with a decision whether to pull a YouTube clip with their copyrighted material or monetize the ads surrounding it, choose to take the ad money about 90 percent of the time. “This has led directly to a similarly significant increase in monetizable partner inventory, as our Video ID partners are seeing claimed content more than double their number of views, against which we can run ads,” explains the official Google Blog. Surprised?

Related: Court sides with Veoh in porn video lawsuit

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