Google says that media companies, when faced with a decision whether to pull a YouTube clip with their copyrighted material or monetize the ads surrounding it, choose to take the ad money about 90 percent of the time. “This has led directly to a similarly significant increase in monetizable partner inventory, as our Video ID partners are seeing claimed content more than double their number of views, against which we can run ads,” explains the official Google Blog. Surprised?
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The TVNewser Show, coming to NYC on April 29, will explore the relationship between social platforms and TV viewing through informative panels and discussions with industry experts like Katy Finneran, Social Media at Bloomberg TV. Attendees will also have the opportunity to network with other like-minded professionals at the event's exclusive media job fair. Register before March 13 to save $200 with early bird pricing!