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Roku Declares ‘National Streaming Day’

In honor of its sixth anniversary, Saratoga, California Mayor Emily Lo declared today “National Streaming Day” outside streaming-TV innovator Roku‘s California headquarters.

The streaming-TV device, the first one to stream Netflix to TV boxes, has spawned many second screen advancements over the years, including similar products like Google Chromecast and Apple TV. Overall, about 42 million U.S. households have a TV connected to the Internet. Also, devices like Roku gave original, web-only streaming shows like Netflix’s “House of Cards” and “Orange Is the New Black” an important platform for viewing.

To commemorate National Streaming Day, Roku is inviting you to follow hashtag #NationalStreamingDay, and write in what you’re streaming today. At 8pmET, a random person who entered in their streaming selection will win a free Roku 3.

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TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.