The Primetime Emmys dominated social media yesterday, with the big awards show taking the top spot on Nielsen’s Twitter ratings. For the day, the awards show generated 1.1 million tweets written by 370,000 unique authors which were seen by a unique audience of 8.8 million people.
“Love & Hip Hop Atlanta,” “WWE Monday Night Raw,” “Bachelor In Paradise,” and “T.I. and Tiny: The Family Hustle” rounded out the top five.
- Nielsen and Adobe Partner on Cross-Platform Measurement Product
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