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Social TV Hangout: An inside look at Jacob Shwirtz’s ‘The St0ry’

I recently hung out with social TV expert (and Lost Remote guest writer) Jacob Shwirtz. Watch our discussion and learn about Shwirtz’s impressive new side project, the St0ry. Jacob is bringing together 30 disruptive minds to chat privately about the revolution of storytelling on the social web. In Lost Remote’s first ever Google+ Hangout On-Air (my audio will be better next time), Jacob and I discussed his new side project and how marketing and buzz words are evolving into unprecedented opportunities to tell great stories.

Interested in Hanging out with me next Thursday morning? Let me know here what you’d like to discuss.

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TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.