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Sony launches ‘Minisode Network’ on MySpace

Sony MySpace Minisode NetworkEver wanted to sit back and watch a classic episode of Who’s the Boss?, but you just don’t have the 30 minutes it requires to catch it on TV Land? Sony has solved your dilemma: the “Minisode Network.” The new service brings together more than a dozen shows in very compressed form. Honda has signed on as a sponsor, with only eight seconds of ads per clip. For now the network is only on MySpace, but could expand to other platforms after the exclusive deal ends in August. I sampled Boss episode “Samantha Grows Up” – and despite some jarring edits, the plot made sense, there’s some laughs, and you even get a few seconds of the classic theme song.

It’s a brand new life around the bend indeed.

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TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.