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SXSW: Animated GIF-making allows party-goers to experience A&E’s Bates Motel

One of the best uses of social TV is the art of animated GIF-making. The fun meme-able moveable image has allowed TV to get viewers excited about a show during big tentpoles, at events and more. With SXSW in full gear in Austin A&E brought the art of GIF-making to their party for Bates Motel (premieres Monday, March 18th) the network’s new Dexter meets Friday Night Lights drama, a prequel to “Psycho” about Norman Bates growing up.  To celebrate the show’s premiere the network premiered the pilot episode hosted a panel with Executive Producer Carlton Cuse, that was moderated by Guy Slattery, EVP of Marketing for A&E Network. At the party later that night they branded Buffalo Billards in downtown Austin as if it were Bates Motel and allowed partygoers to “kill” each other and turn it into a fun animated GIF and real-life flip book. Here’s the animated GIF: Here’s a Vine of the actual flip book they print (#meta):

A great Vine showing off the decked out venue:

 

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TV Everywhere Let’s You Stay Plugged In During the Holidays Anywhere You Go

TV EverywhereThe holidays are here and that means long lines at department stores, waiting at the airport for delayed flights, or sitting in the carpool lane in holiday traffic. TV Everywhere is your new best friend to help pass the time and is here to remind you that you #CouldBeWatchingTV through your smartphone, tablet or laptop anywhere you go.