How The Weather Channel is mastering mobile social advertising
By Natan Edelsburg on February 17, 2012 8:46 AM
When The Weather Channel launched a new version of their iPad app in October, we wrote about how they're the "largest location-based services company in the world." The Weather Channel was just honored by "Advertiser Perceptions" for the work they're doing in the mobile space. Their monthly audience is a whopping 163 million monthly unique visitors...


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