By Natan Edelsburg on May 31, 2012 8:53 AM
If you happened to be on a social platform over the past you few weeks, and if you follow any journalists, it was difficult to avoid updates about Eurovision. If you're unfamiliar with Eurovision, it's a global competition to determine the best song across the continent, which dates back to 1956 -- decades before American Idol, The Voice or The X Factor were even a blip of an idea. The competition even chose a .TV over a .com. The competition's social TV footprint has grown significantly this past year.