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Posts Tagged ‘binge watching’

#EverySimpsonsEver Takes Over Twitter

everysimpsonsIf you even glanced at the Internet this weekend, you may have noticed a lot of people watching The Simpsons.

Last Thursday, FXX kicked off a full marathon of all 25 seasons of The Simpsons, in order, nonstop. Some 45-year-old man somewhere has not slept in four nights.

The marathon drew in about 1 million viewers on Thursday and was ranked number one in primetime viewing among males 18-34, overall, according to Deadline.

But it wasn’t just a television binge; it was a social media Simpsons love fest. The network created the hashtag #EverySimpsonsEver and a Twitter account that tweets out the schedule in four-hour blocks, lest anyone miss an installment of ‘Treehouse of Horror.’

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Research: The nation is addicted to binge viewing

Screen Shot 2014-05-01 at 7.39.15 AMA new research report from  Miner & Co. Studio, a research, marketing and brand consultancy was released that showed 7 of 10 U.S. TV viewers are addicted to binge viewing. This shift from niche activity to the norm that’s been happening over the last few years will continue to have a huge affect on the growth of Netflix, Hulu, Amazon Prime and other popular OTTs. Here are the details of the study. Read more