By Natan Edelsburg on August 1, 2012 7:38 AM
Let's not forget the Olympics are a global TV event and that NBC's innovations and sometimes frustrating decisions are only one part of the 204 nation event. After just a few days, it's already clear how drastically social has affected the Olympics. With the games underway and the world tuned in, we looked into some of the other countries' efforts to bring the games to social and the second screen. Here's what we found.