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Posts Tagged ‘Crimson Hexagon’

Crimson Hexagon’s analysis on the annual #CBSTweetWeek

CBSTweetWeekGenderCBS continues to produce “Tweet Week” in honor of fall TV. The massive celeb social TV week was analyzed by Crimson Hexagon who we’ve been publishing reports with on fall TV for months. Here are there findings. Read more

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TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.

Infographic: Which fall shows generated the most social TV buzz this summer?

With summer officially over and fall premieres around the corner, Crimson Hexagon looked back at the social TV buzz during summer 2013. Crimson Hexagon’s analysts, monitoring Twitter engagement with shows debuting this fall, measured the impact of events on the social buzz. Read more

Will social buzz help Fox’s ‘Rake’ become a success?

As the summer concludes, we’re also concluding our detailed look at fall TV shows that are generating buzz. For this week’s analysis we take a look at the Australian adapted drama that will premiere on Fox called Rake. Here’s what Crimson Hexagon‘s analysis had to say. Read more

‘Brooklyn Nine-Nine’ generates positive social buzz with cast appearance at TCA’s

The Television Critics Association (TCA) presentations began shortly after Comic-Con and is a major opportunity for networks to hype their upcoming programming. Last week, we looked at how the TCA’s helped build positive buzz for CBS’s “The Crazy Ones,” which premieres this fall and features Robin Williams and Sarah Michelle Gellar. In this week’s analysis with Crimson Hexagon, we look at how the TCA tour had a similar positive effect on Fox’s “Brooklyn Nine-Nine,” a comedy series about detectives in Brookyln featuring Andy Samberg. Read more

The TCA’s help CBS’s ‘The Crazy Ones’ build positive buzz on social

Shortly after Comic-Con, the summer Television Critics Association (TCA) presentations begin, another big opportunity for TV to show off their upcoming programming. In this week’s analysis with Crimson Hexagon we look at how CBS’s “The Crazy Ones,” the highly anticipated Robin Williams, Sarah Michelle Gellar sitcom meets Mad Men, coming this fall. Here’s the analysis. Read more

33% of tweets about ABC’s ‘Super Fun Night’ are about the show’s ads

Is it possible to judge the success of a TV commercial by the volume of tweets the ad receives? The answer might be yes. For this week’s analysis at fall TV Crimson Hexagon’s dive into ABC’s “Super Fun Night” (starring Rebel Wilson) showed that 33% of the tweets were discussions about the show’s ads. Here are the details. Read more

NBC’s ‘Believe’ writing team turns to Twitter to get fans excited

Our analysis on TV that won’t be premiering until the fall and winter with Crimson Hexagon continues. This week we take a look at NBC’s “Believe“. Here’s a look at why social activity for JJ Abrams new show recently skyrocketed.  Read more

Advanced screening of ‘The Blacklist’ at Comic-Con helps drive positive buzz

The Blacklist, NBC’s new drama with James Spader had a big presence at this year’s Comic-Con in San Diego. An advanced screening of the show has earned the network an overwhelming amount of positive buzz as the fall TV season draws closer. Here are this week’s insights from Crimson Hexagon. Read more

How Fox’s ‘Sleepy Hollow’ is building buzz around their Comic-Con prescence [infographic]

For this week’s look at social TV with Crimson Hexagon we address the giant TV event that will be happening at the end of this week. San Diego’s Comic-Con has become a must for fall TV marketers to be a part of. Whether it’s a simple booth, major panels, or a giant party – the TV world is trying to reach the world’s uber fans by making a splash at this event. Here’s how Fox’s Sleepy Hollow is generating buzz around their Comic-Con presence.  Read more

Will ABC’s Once Upon A Time franchise be a success? [infographic]

For this week’s look at fall TV with Crimson Hexagon we take a dive into one of the season’s most anticipated spinoffs – Once Upon A Time In Wonderland. Once Upon A Time, ABC’s fantasy drama was successful enough to launch this new show. Initially buzz grew from fans of the show eager to see the spinoff. Now the main buzz is coming more from Alice In Wonderland fans. Here are the details for our weekly analysis of fall TV. Read more

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