The Social TV Summit in LA is underway, you can watch the live stream here on Lost Remote. A+E Networks' SVP of Digital Media Evan Silverman is about to take the stage on the panel moderated by Arktan where he will present the network's new social TV play for the upcoming season of Project Runway that premieres on Thursday. After the network added Twitter-voting and a robust social strategy last year, what are their big plans...
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HISTORY's social media strategy (see our earlier story) seems to have paid off for Hatfields & McCoys, the three part-miniseries starring Kevin Costner and Bill Paxton. The three-part format is not common on TV in the U.S., making it even more unpredictable if the hype of the show would translate on social and linear.
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