I'm excited to announce that I'll be leading the Entertainment and Social TV discussion group as part of Mediabistro's Social Media Marketing Boot Camp. The event take place exclusively online, and it's a hybrid of a conference and a workshop where participants hear from industry leaders and build a social media strategy with help from an advisor over 8 weeks, starting October 18. If you didn't know, Lost Remote...
Save $60 on our Job Search Intensive, an interactive online event starting June 11, 2013. Find the direction you need for your job search. Each week, we’ll feature career experts, recruiters, and HR professionals who will discuss how to get noticed by recruiters, interviewing tips, and how to create a stellar resume. Sign up soon while our early rates last. Register now.
After navigating through the beast that is NYC's midtown Hilton to the third floor, the social TV industry packed into a large ballroom as AdAge put on their social TV conference with brands and networks presenting what's working, what's not and what the future of the social TV industry will be....
A couple hundred execs gathered in San Francisco for the Social TV Summit on Tuesday, and as always, we've pulled together some highlights from the event. This isn't an exhaustive list; for more, you can glean the highlight clips provided by Snappy.tv. One of the biggest reoccurring themes at social TV events is how early we are in the product development process, and how second screen experiences are something entirely new...
If you're unable to make it to San Francisco, you can watch a live stream of the Social TV Summit here on Lost Remote. Introductions begin at 8:30 PT in the morning with the first keynote (Reddit GM Erik Martin) kicking off at 8:45. Here are highlights from the agenda, all in Pacific time:
We're less than a week away from the Social TV Summit in San Francisco, and Lost Remote readers can get discounted tickets right here. Newly confirmed to the lineup, Reddit GM Erik Martin will be interviewed by CNN correspondent Dan Simon about Reddit's role in the SOPA debate. "Erik and Reddit.com led the internet's protest against the recent attempted SOPA legislation and started the blackout on the net," explains Social TV Summit's Andy Batkin.
The West Coast version of the Social TV Summit is coming up quickly, Tuesday, April 3 in San Francisco -- and there are only a few tickets remaining. Just like last time, Lost Remote readers can get a $300 discount. Speakers include execs from IntoNow, Google, MySpace TV, Viggle, Shazam, ConnecTV, Miso, ClipSync, TVPlus, Trendrr, SocialGuide, Bluefin Labs, Networked Insights, Nielsen, Echo, TV Guide, FOX and many more....
Last year at SXSW, we discovered a handful of social TV sessions, and they were packed to the gills. This year, there are more sessions and a bigger social TV presence across the board. In fact, taken together, it's shaping up to be one of the biggest social TV events held so far. Both Natan and I will be there, and we've pulled together a social TV guide for those of you headed to SXSW later this week:
Updated: Despite what seemed like a million social media and second screen integrations (see our list of the best Oscars social media moments), last night's Oscars fell well short of the social TV records set at the Super Bowl and the Grammy Awards. Trendrr gave it a 3.2 million social activity score, compared to 17.5 for the Super Bowl and 17.1 for the Grammys. Bluefin Labs measured 3.8 million social media comments for the night, compared to 13 million for the Grammys and 12.2 for the Super Bowl -- but still, that 3.8 million is up 293% compared to last year's Academy Awards.
Hill Holliday's second annual TVnext Summit gets underway at 9:30 a.m. ET today, and you can watch it live here on Lost Remote all day. The social TV event has a great lineup of speakers and panelists, from top digital network execs (ABC, Bravo, BET, CBS, Discovery, NBC and USA) and social TV startups (Bluefin Labs, Dijit, GetGlue, Miso, Shazam, Second Screen Networks, Social Guide, Trendrr, Viggle) as well as execs from Comcast, Xbox, TVGuide and more.
It's hard to believe social TV has come so far so fast. Fifteen months ago, Lost Remote became the first industry site to focus on the intersection of social media and TV, and today a book about social TV hits store shelves. Authored by Hill Holliday's Mike Proulx and Stacey Shepatin, "Social TV" ($15.96 on Amazon) looks at how marketers "can reach and engage audiences by connecting television to the web, social media and mobile."
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