Yesterday, the production launched #VoiceTailgate a social TV pre show where, “viewers will be able to feel intimately involved with ‘The Voice’ coaches and their favorite artists by engaging in #VoiceTailgate via Twitter, Instagram, Vine, Facebook, Snapchat, Pinterest and Tumblr.”
Posts Tagged ‘Facebook’
One of the things that we’re trying to do with Creative Labs and all our experiences is explore things that aren’t all tied to Facebook identity. Some things will be, but not everything will have to be, because there are some sets of experiences that are just better with other identities. I think you should expect to see more of that, where apps are going to be tied to different audiences that you can share
He also talks about Facebook’s adaptation for mobile.
We’ve seen networks premiering shows via apps before their traditional TV debuts, and now Esquire Network is hoping to get a lot of “likes” as it premieres “Lucky Bastards” on Facebook before its TV premiere tomorrow at 10pmET.
The premiere episode of the show, which follows the true story of six male entrepreneurs living it up in New York City, is up on Facebook now.
“We know that Esquire Network’s audience consumes entertainment content across multiple platforms throughout their day,” Deena Stern, SVP for Marketing & Digital at Esquire Network, tells Lost Remote. “And we think that ‘Lucky Bastards’ is filled with buzz worthy, water-cooler and social media-worthy moments, so we offered the premiere episode to our Facebook fans prior to its April 16 television premiere.”
Lost Remote received data from Facebook’s data team about the social activity surrounding the 2014 NCAA Tournament and Monday night’s championship game between the UConn Huskies and Kentucky Wildcats.
15.3 million people in the U.S. had 46 million interactions (defined as posts, comments and likes) related to the NCAA Tournament on Facebook between March 16 and April 7. Read more
We are a month into the eighth season of ‘Nuestra Belleza Latina’ – Univision’s hit reality beauty competition show – and the impressive ratings continue to make Univision a top 10 network among the important adults 18-34 and 18-49 demographics.
On the social TV front, Nuestra Belleza Latina set a milestone on Friday, becoming the first TV show (in English and Spanish) to top Facebook’s weekly buzz rankings.
According to Facebook, “[t]he rankings are based on both frequency and momentum: the Facebook conversations that not only got a lot of buzz during the week, but also saw a notable increase compared with the previous week.” Read more
Lost Remote just received data from Facebook about social activity from last night’s Oscars. While Twitter clearly made it deeply into the story line of the show (and generated a record breaking tweet), Facebook was of course still a social TV powerhouse for the TV event. Here are the details. Read more
Last night’s Grammys drew 28.5 million viewers – its second-largest audience in 21 years – and a little less than a fifth of those viewers were talking about the show on Facebook. 6.3 million people interacted with the social network over 13.5 million times. According to Facebook, the top five moments driving the conversation were:
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