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Posts Tagged ‘fans’

New App Lets Viewers Clip and Share Broadcast TV

socialtvThis week, Clippit launched in the Google Play and Apple store. The app lets you clip up to thirty seconds of around thirty television shows included in their roster.

You can’t use the app to watch the shows in real time, but you can go “back in time,” as founder Jim Long puts it, find the bit you like, and then post it. The app also includes attribution for the network and show, so everyone wins. There’s no retransmission issues Long assured me. “We’re just the plumbers,” he says.

The app only includes scenes and users can only clip while a show is being broadcast and up to an hour afterwards. Long envisions the networks being able to monetize this kind of sharing. Having fans post their clips to their social networks is a more authentic way to spread the word about a show. Says Long: Read more

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TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.

Clickhole Reports ‘Modern Family’ Cancelled, Internet Users “Totally Stopped Breathing”

modern familyThis morning, Clickhole published a post cancelling “Modern Family,” writing that ABC “just cancelled [it] in order to teach people that something you love can be taken from you with no warning whatsoever.”

Take a deep breath, skim readers, Clickhole is The Onion‘s viral content offshoot. But we know how this goes. It is a good example though of how different communities on different social platforms read news. In the expansive Twitter-sphere, you can hardly control the news. On Facebook, people get the joke (because they liked the parody site because it’s a parody site in the first place).

Of note, the news spread around Twitter, with many people retweeting the post and openly expressing their heartbreak with various emoji combinations. Facebook users berate each other for falling for it. On both platforms, like on most of the internet, it all devolves pretty quickly into homophobic rants. In any case, don’t worry. “Modern Family” will live on. For  now.

Everyone is a Critic: VH1′s ‘Drumline 2: A New Beat’ Flops With Fans

If this is another golden age of television, it’s also a golden age of social criticism. Social media means networks can market new shows and pump up the crowd in the hope that everyone will live-tweet it and draw more advertising eyeballs. But it also means that when something flops, it flops hard.

drumline2_facebook

Let’s all pour one out for everyone over at VH1 this morning. “Drumline 2: A New Beat,” a spinoff of the super successful 2002 film “Drumline,” premiered last night. Yesterday, when #DrumlineANewBeat was circling around social media, fans could hardly contain themselves waiting for showtime. And then the movie started. It wasn’t just that stars Nick Cannon and Alexandra Ship weren’t living up to the beloved movie’s status. Fans were eager to give advice and complain about the technical stuff:

Actually, the idea of a “Drumline” series sounds like a much better idea than a big event-style, made for tv sequel. #Drumlin2 is still trending this morning, and the social response is not getting any nicer though:

Ouch. While the miniseries and TV movies are having their moment, it’s worth noting when the trend hits a saturation point. Some things might be better left alone.

MTV launches the ‘mtvU Fandom Awards’ set to air from Comic-Con in July

fandom_awards_primary_logoSan Diego Comic-Con has become the ultimate destination for social TV fans to gather, meet their favorite talent and experience new and returning programming for the coming year. Now, MTV’s 24-hour college network, mtvU is making a huge investment in honoring fans with the “mtvU Fandom Awards” which will take place on Sunday, July 27 at 8 p.m. ET/PT.

“The ‘mtvU Fandom Awards’ will reinvent the traditional award show format,” said Ryan Kroft, “mtvU Fandom Awards” Executive Producer in the announcement. “In addition to handing out trophies, we will recognize the achievements of fans and their favorite obsessions with special surprises and experiences. It’s the perfect event to reward the fans at Comic-Con, the epicenter of all fandoms.” Read more

‘Game of Thrones’ The Exhibition returns giving fans an even bigger opportunity to immerse themselves in Westeros

image001Last year we covered the Game of Thrones Exhibition, an unprecedented opportunity for fans of the show to live the culture and even see Tumblr fan art. The Exhibition is returning with stops around the world and the U.S. including NYC and Austin during SXSW. Here are the details. Read more

truTV’s Impractical Jokers take fan interaction to a new level with app that lets fans call them

truTV’s Impractical Jokers are at Comic-Con this year as they get ready for their new season of pranks and the launch of a limited edition Comic-Book. Three of the four Staten-Island born comedians,  Q, Joe and Murr hosted a breakfast for press this morning where they discussed how great an experience it has been growing their show with truTV and how important social media and fans are to their job. We learned about the Impractical Jokers app and which platforms the guys like using the most. Read more

Exclusive: How Bravo has the most loyal fans

The first Lost Remote NYC Show is underway. We’ve already heard from MTV President Stephen Friedman and have an exciting morning that’s including talks from Facebook, Reddit and more. Bravo Digital Media Executive Vice President Lisa Hsia was just on stage presenting an exciting new piece of research exclusively with the audience. Here’s an inside look at how Bravo has the most loyal fans, how social editions of their shows perform better, details on @TheBravoholic and more. Read more

Reddit’s Erik Martin will help us understand the social TV fan at Lost Remote’s NYC show

2013 is the year of the social TV fan. One of the most popular social TV platforms right now is reddit, which we profiled back in June. Reddit’s General Manager, Erik Martin will be joining one of the panels that I’m involved with at Lost Remote’s first NYC event on April 24th. Here are the details. Read more

Will Community fans save the show with ‘CommuniCon’?

TV fans have risen again and taken to the social web to make sure the world knows how much they love their favorite show. Community fans, also know as “Communies” are planning a “CommuniCon” event that show creator Dan Harmon himself might even attend.  Read more

Surprising reasons why TV should pay attention to Reddit

It's our mission to tell you about the major social platforms that enhance TV. From interviews with Facebook and Tumblr to constant coverage of Twitter's major TV-related announcements, we're your one-stop resource. But there's one massive social platform with thriving TV communities that we haven't covered -- and it may be a surprise for TV marketers.

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