TVNewser TVSpy FishbowlNY FishbowlDC AgencySpy PRNewser SocialTimes GalleyCat

Posts Tagged ‘Google’

Google+ and Make Magazine Broadcast Live From Jim Henson’s Creature Shop

Screen Shot 2014-08-18 at 11.06.07 AMOn Friday, print, linear, and digital came together in the form of Maker Camp – a collaboration between Google and Make Magazine that took place at Jim Henson’s Creature Shop, which is featured on a Syfy reality show.

Maker Camp is a free, online summer camp for “building, tinkering and exploring.” The goal is to provide kids with inspiring STEM education throughout the summer months.

On the latest “virtual field trip,” the camp broadcasted live via Google+ Hangout to teach Makers how puppets are animated and fabricated.During the Hangout, Makers had the opportunity to virtually meet the winner of ‘Jim Henson’s Creature Shop Challenge’ season one as well as Creature Shop team members Peter Brooke, Julie Zobel, and John Criswell.

Below, the full Hangout from Friday: Read more

Sponsored Content

TV Everywhere Let’s You Stay Plugged In During the Holidays Anywhere You Go

TV EverywhereThe holidays are here and that means long lines at department stores, waiting at the airport for delayed flights, or sitting in the carpool lane in holiday traffic. TV Everywhere is your new best friend to help pass the time and is here to remind you that you #CouldBeWatchingTV through your smartphone, tablet or laptop anywhere you go.

Roy Sekoff of HuffPost Live: ‘We Set Out to Expand the Definition of Social TV’

roy“I wake up most mornings simultaneously terrified and inspired,” Roy Sekoff, President and co-creator of HuffPost Live, told Lost Remote.

Why? Because the TV and digital video landscape is changing at “an almost comically rapid pace,” and HuffPost Live is at the forefront of this revolution.

In just the last year, HuffPost Live, which airs from 10am– 6pm ET, Monday through Friday, has seen 86% growth in video views, 287% growth in page views, and in May, won its second consecutive Webby as the Best News and Information Channel.

Where more and more networks are scrambling to create shorter, bite-sized news segments for shorter, bite-sized attention spans, HuffPost Live is seeing average visits of close to 20 minutes long. Every discussion that takes place on HuffPost Live takes place in real time and covers topics ranging from politics, activism and international news to sports, lifestyle, celebrity and everything in between. It is citizen journalism that mixes the objective with the subjective, and more than 22,500 people from 100 countries have been on-air guests, sharing their opinions and expertise via Google Hangouts.

As HuffPost Live begins year three, Lost Remote spoke with Sekoff about how the ‘network’ exemplifies social TV, its rapid growth, and how social media is changing the nature of news and broadcast journalism. Read more

You Can Now Google ‘America’s Got Talent’ to Save Your Favorite Contestants

2012-07-26-Americas_Got_TalentLast night, NBC’s hit show ‘America’s Got Talent,’ began to incorporate voting and instant save in a new way: Google Search.  The show is partnering with Google to allow fans to Google the terms “America’s Got Talent” or “AGT” starting at the end of the live show to access the vote, and then also tonight during the results show, to instantly save an act close to being sent home.

“We’re excited to bring fans an easy and interactive way to vote for their favorite acts on America’s Got Talent,” said Anjali Joshi, VP of Product Management, Google. “With a simple search on your mobile phone, tablet, or desktop, you can support acts you love, and also help save them from elimination.” Read more

Soledad O’Brien Aims to Elevate Storytelling With Google Partnership

SO HS 304Former CNN “Starting Point” anchor Soledad O’Brien is still busy reporting and contributing documentaries for CNN and Al Jazeera America, but a new partnership between her production group and Google has her hoping for expanded storytelling—and conversation.

Google and O’Brien’s Starfish Media Group’s partnership includes Google+ Hangouts, Google apps for Business, and a YouTube channel. It kicks off today in a five city “Soledad O’Brien Presents Black in America” speaking tour.

“Bringing content on the road allows you to take those conversations to different communities and then bring everyone back around online,” O’Brien told Lost Remote in an interview Friday.

Over the last few years anchoring—and now as CEO of Starfish—O’Brien learned how important multi-platform journalism is: “A conversation around ‘Black in America’ was happening on television, but the bulk of the people watching were then communicating with each other on social media,” she said. Read more

What fans can expect for the upcoming ‘American Horror Story: Coven’

Google Images

(Guest post by Brooke Brown, an entrepreneur with a love for sports, music, and pop culture.)

For two seasons, FX’s “American Horror Story” has pushed the boundaries both for TV horror and for a number of social and cultural taboos. It doesn’t just aim to scare the audience — it aims to disturb them; especially with the strategic sharing of the promo videos on their social media platforms. For this reason, it has gained a rabid following and earned a much-anticipated third season.  This rabid following has reinvigorated the entertainment sector of the internet with many fan forums, and the Google+ Community.  Interesting to see a mini-series turn into a seasonal event, and it could safe to say show creator Ryan Murphy did not expect the popularity. What can viewers expect when “Horror Story” returns Oct. 9?  Read more

An inside look at Starz’s social TV strategy for ‘The White Queen’

We’ve been tracking the growth of Starz as both a premium cable network and social TV trendsetter for almost two years. The network faces similar challenges that startups face when trying to grow in a world of fierce competition. They’ve proven with Boss, Spartacus and now their new drama, The White Queen that social can make a huge impact on the success of a premiere and building a brand around a show that’s about to be unleashed. We spoke with Starz Executive Director of Digital Marketing Erin Dwyer about their social TV strategy for the show.

Read more

How Chromecast fundamentally changed how my family watches TV

As soon as Google unveiled Chromecast, I was lucky enough to scoop up a couple of the $35 devices to connect the two TVs in our home. After a few weeks, it’s fundamentally changed how my family watches TV. It’s also changed some of my perceptions about the evolution of the “second screen.”

Read more

Local TV facing increasing competition in weather and traffic

The most popular mapping and navigational tool on the planet, Google Maps, is expanding its traffic coverage. This week the app added traffic accidents and other incidents courtesy of Waze, the mobile startup Google acquired for $1 billion earlier this summer. This is just one more sign that two of local TV’s biggest drivers — weather and traffic — are under increasing pressure from non-traditional competitors on the platform that increasingly matters the most: mobile.

Read more

Forget Google TV, ‘Chromecast’ connects every device (and Netflix) straight to TV

Google just took a big step to usher in a new era of increasingly “remote-less” homes, bridging mobile and laptop devices with your TV. In a surprise announcement, Google unveiled $35 device called Chromecast today that enables both Android and iOS devices to play HD video on TV sets. With just a tap of the “Cast” button, you can extend video from YouTube, Google Play and Netflix straight to any TV equipped with a Chromecast — which plugs into a HDMI port.

Read more

‘It’s Not Complicated’: AT&T’s ads top the social tv commercial chart

For last week’s edition of Bluefin Labs‘ most talked about commercials, we see that AT&T, Pepsi and Progressive are at the top of the chart. With a 191% gain week-over-week, AT&T has launched into the number one spot with its brilliant “It’s Not Complicated” ads. The buzz confirms that AT&T has a hit on its hands. The moderator of the focus group in the commercial is Beck Bennett, who has a YouTube series called “Fresh Perspectives.” Fresh Perspectives is like The Daily Show with Bennett as Jon Stewart, and kids as the correspondents. This is a great move by AT&T and creative agency BBDO Atlanta to take Bennett’s act national. Read more

NEXT PAGE >>