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Posts Tagged ‘Instagram’

MTV enables Instagram voting for Sunday’s 2013 Movie Awards

Always at the forefront of engaging viewers over Twitter with its live events, MTV is adding a new social network for this Sunday’s 2013 Movie Awards. In advance of the show, fans are voting for the “Best Hero” category over Instagram by tagging their photos with hashtags like #votesnowwhite and #votebilbo. Read more

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An inside look at how IntoNow’s ‘CapIt’ is making photos of TV social

This past year, was the year of the image maturing on the social web. From Pinterest to Instagram, to animated GIFs on Tumblr, it’s never been more fun and social to customize and mold photos about your favorite TV shows. Here’s how Yahoo’s IntoNow users are using their “CapIt” feature to turn photos about TV into mini, customized memes. Read more

Mass Relevance launches new tool to curate photos for TV

Displaying a tweet on TV? That was so 2012. Last month, Mass Relevance launched SocialPhoto™, a new tool that will allow “brands can easily tap into the social sharing already taking place on Instagram, as well as on Twitter, Facebook and Google+.” As 2012 wraps up, and photo platforms like Instagram evolve and grow, visualizing tweets on TV is not enough anymore. Here’s how Mass Relevance is helping TV networks and brands more easily bring photos into their social TV experience.  Read more

Why the social TV industry should pay attention to Israel’s Keshet Media Group

Lost Remote recently participated in an amazing trip to Israel to take a look at social TV companies that have helped mold a “Startup Nation.” At the end of the trip we met with Keshet Media Group, Israel’s leading media company which was established in 1993. We interviewed Ronnie Noy, Keshet TV’s Head of Cross Media and Adi Guy, Keshet TV’s Head of Social Media about the company’s social TV growth and innovation. Read more

Instagram debuts on the web, a look at some of the first media profile pages

Instagram announced Monday that it’s rolling out web profile pages for the first time which look — perhaps not surprisingly — very similar to Facebook, Instagram’s parent company. “You’ve asked for Instagram on the web and we’ve listened,” explains a blog post announcing the new feature. The roll out will take several days, but a few media companies are among the early launches, like powerhouse MTV (which is nearing one million followers):

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'Gallery Girls' social strategy taps Instagram, Pinterest

Bravo is set to release its next reality empire tonight at 10pm Eastern. "Gallery Girls" is launching, "a docu-series that follows the lives of seven dynamic and ambitious young women in New York City who tackle the cutthroat environment of the art world while vying for their dream jobs." The Real-Housewives meets HBO's Girls appears to be another goldmine for Bravo, this time taping into the naivety, unpaid internship culture of twenty something girls trying to make a name...

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How A&E used Instagram to promote Longmire

A&E's new scripted show Longmire just hit a ratings high with it's eight episode that aired on Sunday with 4.5 million viewers (comparatively Breaking Bad had 2.9). The show, which tells the story of of author Craig Johnson's Walt Longmire, is about a Wyoming Sheriff recovering from the loss of his wife and a cunning younger deputy who decides to run against him in the election. To launch the show, the network launched the "Longmire OUT WEST-AGRAM" photo contest on Facebook...

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What the 'Instagrams for video' may mean for TV

We all know that Instagram sold to Facebook for a boatload of money, and now all eyes are on two social video apps that are growing fast. Viddy and Socialcam both feature top-notch investors, high-flying valuations and a surge of new users. Viddy, for example, is reportedly valued at $300 million off its last investment round, and it saw 5.5 million downloads over an 11-day period. Socialcam says its app was downloaded 4 million times in just two days. And today there's news that Facebook's Mark Zuckerberg created an account on Viddy, uploading a video of his dog.

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NBC stations partner with Instagram for viewer photos

Several NBC owned-and-operated stations have teamed up with Instagr.am to solicit viewer photos to use on-air and online. While the station sites have their own photo upload capability, the new partnership taps a thriving community of 15 million mobile phone photographers on Instagram. For example, NBC stations in NY, DC, Miami and Connecticut are inviting viewers to use the app to snap their favorite photos of holiday lights. If you've used Instagram, you'll know you can't "send" a photo to someone, but you can add a hashtag. In NBC's case, stations asking users to include localized hashtags on the photo so staff can discover them. NBC says most of its stations have integrated Instagram into their production systems for a seamless way to port them on the air.

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Finding the time to keep up with social media

Several NBC owned-and-operated stations have teamed up with Instagr.am to solicit viewer photos to use on-air and online. While the station sites have their own photo upload capability, the new partnership taps a thriving community of 15 million mobile phone photographers on Instagram. For example, NBC stations in NY, DC, Miami and Connecticut are inviting viewers to use the app to snap their favorite photos of holiday lights. If you've used Instagram, you'll know you can't "send" a photo to someone, but you can add a hashtag. In NBC's case, stations asking users to include localized hashtags on the photo so staff can discover them. NBC says most of its stations have integrated Instagram into their production systems for a seamless way to port them on the air.

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