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Posts Tagged ‘Josh Mankiewicz’

‘Dateline’ Facebook Contest Winner Goes Behind the Scenes in NYC

Dateline-NBCIn May, after becoming the first newsmagazine to reach one million Facebook likes, ‘Dateline’ hosted a contest on its Facebook page. Entrants would have the opportunity to represent the million during a trip to New York, where they would be able to go behind the scenes with the ‘Dateline’ team. Fans just had to write why they are the most loyal viewer.

Kim T., the contest winner, arrived in New York last week and she and her guest ‘photobombed’ Lester Holt at a taping last night, attended a ‘Dateline’ story meeting, sat in on edits, and cheered on the ‘Dateline’ softball team. The two are documenting their experience on Twitter with hashtag #DivasDoDateline.

Kim created @DatelineDivas, a Twitter account with over 1.3k followers that evolved organically from her interactions with ‘Dateline’ correspondents and loyal fans of the show. BlogHer noted in a 2014 article that ‘Dateline Divas’ was taking “interactive viewing to the next level.” Kim and her group of “divas” live-tweet during the show each week and regularly interact with Keith Morrison and Josh Mankiewicz. Kim also uses her personal Twitter account @kimt205 to tweet poems about her ‘Dateline’ “hobby,” as she puts it, and track Josh Mankiewicz’s ever-changing collection of pocket squares. Read more

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Dateline Becomes First Network Newsmagazine to Reach One Million Facebook Likes

10337426_10104136891458219_73490780_oThis past Sunday, NBC’s Dateline achieved a major milestone: it became the first network newsmagazine to reach one million Facebook likes. Only a year ago, Dateline was at 316,836 likes.

To celebrate the occasion, Dateline is hosting a contest on its Facebook page. The show wants to bring one Facebook fan to New York City to represent the million. To enter, fans have until May 19 to write in the comment section of the post why they are the most loyal viewer and should be the one to represent the million fans. The winner (and a friend) will have the chance to go behind the scenes at Dateline. Fans have between now and May 19 to enter. Read more

Dateline picks social TV fan to watch premiere with Josh Mankiewicz

NBC News' Dateline continues to find creative ways to use social TV to build their audience. This summer we broke the news about Dateline Chatline, the show's new social platform for connective viewers with tweets, anchors and more. Tonight, in honor of the premiere of their 21st season, they're sending Josh Mankiewicz, who's been with a correspondent on the show since 1995 to a viewer's home to watch the show with him. We interviewed Mankiewicz about how they used social to pick the lucky winner.

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