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Posts Tagged ‘Kobe Bryant’

NBA dominates social conversation after All-Star starters announced

2014-nba-all-starBefore tonight’s game between the Miami Heat and Los Angeles Lakers, the NBA All-Star starters were announced on TNT’s ‘Inside the NBA.’ Almost immediately, “NBA All-Star Game” became a Facebook trending topic. On Twitter, “Kobe Bryant” quickly became a U.S. trending topic, but not for the usual reasons; Bryant has played a total of six games this year and the conversation largely centered on more deserving players.

Bryant’s starting backcourt teammate, Stephen Curry, was also trending on Twitter in the U.S., but the conversation surrounding Curry was positive. Curry was not selected as an All-Star last year (many thought he was snubbed), but after heroic performances in the 2013 NBA Playoffs, and a strong start to the 2013-2014 season, Curry has become a fan favorite and will start when he makes his first All-Star appearance. The Warriors guard was clearly appreciative, and posted a video via Mobli to thank fans.

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TV Everywhere is Making Authenticated Content Easier to Access

TV EverywhereTV Everywhere is the technological ability to watch whatever you want, whenever, however you want it (from your phone, tablet, laptop, etc.). It’s included as part of your cable subscription service, so it comes at no extra charge to you. The best part is that it is easy. The TV Everywhere site (http://www.youcouldbewatching.tv/) by CTAM (Cable and Telecommunications Association for Marketing) will guide you through the log-in and authentication process online and direct you to the individual cable and networks apps so that you can start watching TV everywhere.

#vinovine: Kobe Bryant posts his first Vine

In just a few months the NBA will return to TV. Kobe Bryant however won’t be as he recovers from a bad achilles injury. Instead, he’s using Vine to stay relevant during his absence from television and the NBA. After joining Twitter in January and Instagram in April, Kobe Bryant has officially joined Vine as of late last night. Bryant’s first Vine shows him jumping off a 40 foot high-dive into a pool, a pretty amazing given that he is recovering from this injury. This is part of his quest to show off his quick recovery. On Wednesday, Bryant took to Twitter to ask fans for some inspiration for his first Vine. Read more

It’s still not complicated: AT&T continues to top social TV commercials chart

It’s no surprise for Nike and Red Bull to be among the top three brands of this week’s social TV commercial chart. But AT&T has been in the top three for most-talked about commercials for the past month, and has done so without the celebrity power of Nike, which rose this week with commercials featuring Kobe Bryant, Tiger Woods, and Rory McIlroy, three of the most popular athletes in the world. Some commercials drive negative chatter, but 16% of the 10,000 tweets about AT&T’s “It’s Not Complicated” ads featured the word “love.” Read more