“Invented by a parent who found himself fumbling with video cameras while trying to record children’s parties,” Looxcie brought to market the first hands-free live streaming mobile-connected video camera. Lost Remote even used a Looxcie to capture the MTV OMAs. In November, they announced their latest product, the Looxcie 3 – which is designed to be more social and easier to wear and will be shown off at CES next week. With the GoPro camera a full-blown sensation (revenue and social media wise) for extreme sports enthusiasts, Looxcie seeks to capture the mainstream market. Read more
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It's definitely not easy to sustain a social platform tied specifically to a TV network, when Twitter, Facebook, Tumblr, YouTube, Instagram and others are major sources of real-time content. CNN's iReport is now over five years old and continues to grow strong as a major outlet for the global news network to curate content from their most passionate viewers. Seven months after they launched a more social iReport, they gathered their top fifty users to chat best practices and honor the best at the 2nd Annual iReport Awards.