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Posts Tagged ‘MLB’

OneTwoSee, Bloomberg Sports, and LG partner to create interactive connected TV experience for MLB fans

one-two-seeMLB fans with an LG smart TV have reason to be excited this season. OneTwoSee, an interactive TV application company with a sports focus, and Bloomberg Sports have created a connected TV application that will bring interactive stats and advanced analytics to owners of LG smart TVs for the 2014-15 MLB season. The three companies announced the partnership at CES in January, and the application is free and included on all new LG smart TVs. The application will allow fans to see engaging data and graphics surrounding the game telecast. For example, LA Dodgers fans watching Clayton Kershaw pitch will be able to see the probability of him throwing a fastball versus a curveball, while another might display his ball to strike ratio. Both stats would update in real-time throughout the game. Similar types of stats would be displayed for batters. Read more

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CBS Sports partners with PrePlay Sports for predictive pro and college football app

preplay cbsWhile PrePlay Sports has exclusive partnerships with the NHL and MLB, the maker of the predictive sports app teamed up not with the NFL or NCAA for its football app, but with CBS Sports. CBS Sports PrePlay Football launched prior to the starts of this year’s NCAA and NFL seasons, and allows CBS Sports to expand its fantasy footprint while giving fans an engaging and addicting second screen experience while watching pro and college football on TV. Read more

To ‘Amplify’ highlights in real-time, the NFL completes deal with Twitter

nflAccording to the Wall Street Journal yesterday, the National Football League has reached a deal with Twitter to use the social network’s Amplify product to make highlights and other content available to users both during and after games. Read more

MLB Network’s ‘Intentional Talk’ crowdsources episode, sees huge social boost

While MLB Network’s “Intentional Talk” shows fan tweets at the bottom of the screen each episode, the program went a step further on a special Social Media Day episode. The show, hosted by Chris Rose and Kevin Millar, gave fans an opportunity to produce the January 25th episode. In the week leading up to the episode,@IntentionalTalk, asked fans to contribute photos and videos for recurring segments “How Pro Is That?,” “What Just Happened?,” “That Was Awkward,” and “Got Heeeem,” and to come up with topics for “5 for Friday” and questions for “Ask Kevin.” In the show’s final segment, credits featuring contributors’ Twitter handles scrolled on the left panel. Read more

MLB All Star Game goes Twitter crazy, beats record in 1st inning

Updated with infographic: Major League Baseball told Lost Remote last month that the All Star Game would be the "most social event in baseball history," and the league certainly lived up to its promise. After the first inning, MLB said it counted 290K social media comments -- more than the entire All Star game last year. By the end of the game -- despite the 8-0 final score -- Bluefin Labs counted 808K social comments. Trendrr measured a social activity of 852,137, which nearly tripled the next closest show for the night, Pretty Little Liars.

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Exclusive: @ESPN to give out prizes during Home Run Derby

The MLB Home Run Derby is taking place tonight as part of the All Star festivities. Lost Remote has learned exclusively that ESPN will be making the broadcast more social by offering prizes for those following @ESPN and tweeting with #HRDerby. Here are the details...

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MLB All-Star Game to be 'most social event in baseball history'

As the MLB All-Star game inches closer, the league has just announced that they will be incorporating more social media into different parts of the game than ever before. The "@StateFarm #HRDerby and #ASG," as it's called, will feature computer stations at each clubhouse for both teams to interact on social when they're not actually playing in the game....

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How the MLB Fan Cave became the league's social strategy

Live TV has enabled sports leagues to provide for fans via the social web like never before. Major League Baseball has been at the forefront of this social TV innovation. Last summer Stephen Colbert took over its Twitter account. In December MLB added a brand new social media layer to one of its studios, and last month they recorded three million downloads to their app in just eight days. With a 162-game season and playoffs, the MLB decided to do more than just create a social TV strategy. They created an entire Fan Cave, now in its second season.

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MLB hits 3 million app downloads 8 days into season

MLB's At Bat app, which baseball fans can use with or without television, has flown off the virtual shelves. According to MLB, the app has been downloaded 3 million times just 8 days into the season -- last year, the app hit that milestone after 145 days, three-quarters of the way through the season. Clearly, sports fans like their apps. "At Bat returned with its fifth edition in February to such strong fan demand that within a matter of hours the app rose to become the highest grossing sports application for iPhone, iPad and Android, top spots it currently maintains," explains MLB.

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Xbox now used more for entertainment than gaming

As promised, Xbox has rolled out three big content partners, beefing up its role as a big television player in the living room. Starting today, HBO Go (for participating providers), Xfinity and MLB (for subscribers) are debuting on Xbox Live, adding to Netflix, Hulu, ESPN and many more. And marking today's announcement, Xbox said more people are now using the console for entertainment purposes (TV, movies and music) than gaming.

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