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Posts Tagged ‘natan edelsburg’

Fueling Social Fandom at Social Media Week

SMWLost Remote’s own Natan Edelsburg moderated yesterday’s “Fueling Social Fandom” panel at Social Media Week in New York, sitting alongside Comedy Central VP of Digital Marketing Don Steele, VH1 Digital VP Tom Chirico, and MTV VP of Social Engagement Tom Fishman.

“You think about fandom not as a one night stand everytime your show is on…it’s a long time relationship,” Fishman said, adding the most important thing for TV executives to do mirrors a relationship: listening.

VH1′s Chirico says understanding what makes the user tick is vital, as is the medium of the content you’re serving up.

“How do you surprise and delight people?” Comedy Central’s Steele suggested as the key to creating fandom. It’s not just listening, but giving, he added. Read more

Mediabistro Course

Public Speaking

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Recap of the Lost Remote Show keynote with MTV President Stephen Friedman

In Late April Lost Remote hosted its first ever NYC event. The day begin with a fireside chat I led with our main keynote speaker, MTV President Stephen Friedman. Friedman captivated the room in a discussion that drove into the fascinating details of how MTV treats social. We’re excited to share the full transcript from the keynote that includes Friedman discussing the value of Instagram, Tumblr and trusting the young generations both within the company and the audience to guide where their brands thrive and tell stories. Read more

Celebrate social TV tonight at Lost Remote’s party in NYC!

The day has finally come – Lost Remote’s NYC party (thanks to Mediabistro) will take place tonight at the Tribeca Grand Hotel in Manhattan. Are you coming? If you haven’t RSVPed make sure to do so here. November has already been a huge month for social TV. From the election to SocialGuide’s very recent acquisition, there’s much to discuss. Join Twitter TV’s Fred Graver and myself tonight at 7pm. Click here to tweet about it.