House of Cards continues to ramp up their social TV footprint and it’s now going way beyond just sharing their own show’s content. The show’s official Twitter account, @HouseofCards live tweeted Thursday night’s episode of Scandal and made a point to engage with cast members who were live-tweeting the show. Read more
Posts Tagged ‘Netflix’
Yesterday, Lost Remote attended a premier party and screening for the highly anticipated season two of House of Cards. Sebastian Arcelus, who plays Deputy Editor Lucas Goodwin was in attendance to introduce the premier episode. Last season, the fact that a high quality show was streaming online became the main story. Yesterday’s event that featured influential bloggers, reports and representatives from major social networks shows Netflix devotion to the new world of TV. Here’s Sebastian’s introduction. Read more
When Amazon decided to make its foray into original programming it did so in a non-traditional, Amazon-like way. The company is known for its customer-centric ideology, and so in the spring, it released eight comedy pilots and let consumers decide which one should be green-lit. The public spoke, and Amazon Prime members will have the ability to watch Alpha House (starring John Goodman) and Betas. Read more
Deutsch LA, the creative mastermind behind Volgswagen’s “The Force” commercial, one of the most talked about TV advertisements in recent memory, recently added Netflix to its roster. The agency’s first commercial for the entertainment platform, ‘Tree Topper,’ tells the story of a crazy family from the perspective of a Christmas tree topper, which is voiced by The Sopranos’ Lorraine Bracco. She describes what she has seen during her Christmas’s with the family, including the many antics of the McDermott boys. Read more
Netflix is straying from its full-release binge-watching strategy for its first original children’s series, “Turbo FAST.”
The company announced today that it will offer five episodes of the animated show, dubbed a “high-octane ensemble comedy that amps everything up to the extreme,” on December 24, and release the remaining episodes throughout 2014.
“We’ve long said that Netflix is revolutionizing the television industry and now we are thrilled to officially be a part of it,” said Jeffrey Katzenberg, CEO of DreamWorks Animation. “They have been fantastic partners whose vision has given our characters an amazing platform to be enjoyed by families around the world.”
The cable TV industry may be looking at a big change in the future, according to Cablevision’s CEO Jim Dolan. In an interview with the Wall Street Journal, Dolan stated “there could come a day’ when his company stops offering television service, making broadband its primary offering.” Read more
Netflix is ramping up its efforts to challenge traditional TV, debuting a new look today for TV sets that aims to hook viewers for even longer.
The internet movie and television giant—whose recent hits “House of Cards” and “Orange Is The New Black” have helped its subscription numbers and stock price skyrocket — redesigned its TV look to better synch with big-screen TVs. Expect bigger images accompanying various titles, along with new descriptions with an explanation of recommendations.
A gem has emerged on the web that everyone in the social TV industry should watch immediately. Kevin Spacey, “who gave the keynote James MacTaggart Memorial Lecture at the Edinburgh Television Festival this evening, said: ‘Clearly the success of the Netflix model — releasing the entire season of House Of Cards at once — has proved one thing: the audience wants control. They want freedom. If they want to binge — as they’ve been doing on House Of Cards — then we should let them binge.’” Here’s the video from The Telegraph that we saw from this tweet within the industry. Read more
Netflix’s successful foray into traditional TV has caused the industry to question what a “success” really means in an environment where Nielsen ratings don’t matter and views aren’t released publicly. An extremely important and interesting piece of the show’s rise in popularity and buzz has to do with the uber-shareable news, meme and entertainment site BuzzFeed. If you’re a fan of Orange Is the New Black (Netflix’s summer hit) and happen to read content on the internet, there’s a good chance you read one of BuzzFeed‘s 25 posts on Jenji Kohan (creator of Weeds) dramedy based on @Piper‘s real life experiences. Read more
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