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An inside look at how La Voz Kids created a real-time ad during a broadcast

la vozDuring a recent telecast of La Voz Kids (The Voice Kids), the hosts of the show told viewers during a commercial break that if they wanted the chance to be on TV to go to the La Voz Fresh Kids app, submit a photo of themselves, and watch until the end of the show. After the cut-off period for the entries, ePrize randomly selected a winner, which Telemundo verified using’s moderation tools. then took the winning photo and placed it in the final TV spot, which was sent to Telemundo. The Gain-sponsored ad was then played during the final segment of the broadcast. Read more

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TV Everywhere Let’s You Stay Plugged In During the Holidays Anywhere You Go

TV EverywhereThe holidays are here and that means long lines at department stores, waiting at the airport for delayed flights, or sitting in the carpool lane in holiday traffic. TV Everywhere is your new best friend to help pass the time and is here to remind you that you #CouldBeWatchingTV through your smartphone, tablet or laptop anywhere you go.

How and Vizrt are partnering to bring social TV for broadcasters into the future

In a recent episode of HBO’s The Newsroom Charlie Skinner (played by Sam Watson) forces Don Keefer (Thomas Sadoski) to put tweets on the air during a broadcast. As breaking news ensues, Skinner decides to tell them to yank it, essentially since something more important is happening. Is writer Aaron Sorkin skeptical of tweets on air or is he trying to send a message to ACN that they need to hire and Vizrt to light up the screen more effectively with social?

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Broadcast Asia: Follow, CBC, Genius Digital, Sawhorse Media and Storyful’s take on social TV

Broadcast Asia is underway at Singapore’s beautiful Marina Bay Sands and Lost Remote is excited to expand its coverage to the region. “As Asia’s largest representative, integrated show for the pro-audio, film and TV industries, BroadcastAsia serves as the regional launch pad for the latest and most wide-ranging technologies by some of the biggest and most promising enterprises from around the world,” describes the conference on their website. Here’s how you can follow social TV at the show. Read more

How’s creating social TV advertising

Back in November, Never.No launched a social TV ad platform to reach multiple screens. Now they’re proving that what they’ve created can work. “We’re creating social TV advertising – it’s that simple and that powerful,” the company told Lost Remote. We spoke with Never.No’s VP of the EMEA region Scott Davies about their ad with Intel and more. Read more

Never.No launches multiscreen social TV ad platform

Social TV graphics experts Never. No continue to expand their business in interesting and innovative ways. In addition to partnering with a new major broadcast graphics company, they’ve made a big platform update giving advertisings a new way to attack multiple screens. Read more

NAB: debuts social media prompter for TV talent

Producing live TV is tricky enough, but add real-time social media to the mix, and it can be downright difficult. The social TV startup has rolled out a new product here at NAB that aims to make it easier for on-air talent to react to social media without waiting for a producer to add it to a script. Called "Prompter," it runs on an iPad app. "It's a second version of a companion app, but specifically for presenters," said's Scott Davies, who showed us how it works...

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Chyron debuts platform for social TV and second screen

Get ready for more social media integration on air, especially in local TV. Chyron is a staple in the TV industry for on-screen graphics, and today the company announced "Engage," its platform for integrating second screen, social media, and social TV data into live TV broadcasts. "By building these technologies into the TV production workflow, Engage gives artists and producers the means to take content such as Twitter feeds, polls, text messages, and other viewer-generated data to air within their live broadcasts..."

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Social startup teams with TV graphics firm Vizrt

This is an interesting partnership to note. In advance of NAB next month, the social TV startup has partnered with one of the biggest TV graphics companies, Vizrt. Calling it an "unprecedented integrated social TV and graphics infrastructure," the companies promise to help solve one of the biggest challenges of social TV: seamlessly incorporating audience participation in a way that matches the visual flow of the broadcast, both on TV and devices.

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