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Posts Tagged ‘NFL’

Armchair Quarterbacks, This App’s For You

Spit App Logo 304x200Today, just in time for NFL Thursdays, i.TV launched a new televised sports app, Spit. It’s a game for the game and doesn’t take umpteen hours to set up like a fantasy league.

Users download the app, invite friends, and then answer questions throughout the broadcast like, “will the next play be a run or a pass or an intercept?” The questions run on a ten second timer and there’s a leader board for your crew and for the entire Spit audience. Founder and i.Tv CEO Brad Pelo says:

What we discovered is that fans of sports tend to be a little bit more engaged around second screening, but there’s a great opportunity to get them to competitively engage. We built a feature last year for Nintendo, for their second screen experience and we watched , specifically for sports, the metrics just skyrocket. It became the second most used feature on the platform.

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Mediabistro Course

Multimedia Journalism

Multimedia JournalismStarting September 25, learn how to create interactive packages with photos, audio, and video! Taught by a multiplatform journalist, Darragh Worland will teach you how to come up stories that would be best told in a multimedia format, and create original content for that package using photos, slideshows, and short video and audio pieces. Register now! 
 

#ThursdayNightFootball Kicks Off On Twitter

thursday-night-footballCBS rang the NYSE opening bell this morning to celebrate it’s $300 million Thursday Night Football deal. Nevermind that #TNF kicked of last night on NBC.

Next week, CBS officially kicks off, going all out with a Jay-Z theme song, and opening narration by Don Cheadle.

On social media, CBS is already working on hyping and warning their viewers:

 

 

But some football fans with cable subscriptions in mind were already lamenting DirectTV’s negotiations with NBC that lasted until just before the game. Fans in Ohio, Florida, and 16 other states were using antennae and social media to commiserate.


Others were already worried that they wouldn’t be able to watch #TNF through CBS.com, which has no plan to stream games, unlike FOX, which will stream games and playoffs.

NFL Now Launches New Platforms and New Original Content

nflnowAre you ready for some football? How about football everywhere and all the time?

Tonight is the first primetime broadcast of Thursday night football on NBC, but the NFL is taking the second screen seriously this season with the expansion of their NFL Now video service. If you want to watch replays of full games, you still have to pay for it with Game Rewind. But NFL Now offiers fans video highlights and football news; users can customize their “channel” with their fave teams, players, and fantasy team filtering.

Yesterday, the NFL announced that NFL Now is now supported on five new platforms: NFL Mobile phone and tablet applications, Amazon Kindle Fire, Fire Phone and Fire TV, and Yahoo! Screen. They also have two new, original, reality shows called Finding Giants and Undrafted and a new daily talk show, which will air on NFL Now and Direct TV.
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ESPN and EA Partner on ‘Madden NFL 15′ Cover Vote Promotion

Screen Shot 2014-05-10 at 11.03.33 AMAt the NFL Draft last Thursday night, ESPN and EA announced the return of the ‘Madden NFL’ cover vote. ESPN and EA have narrowed the field down to a ‘Sweet 16’ of NFL rising talent, and fans will be able to choose which player graces the cover of ‘Madden NFL 15,’ which will be released on August 26.

ESPN will leverage its TV, digital, and social assets to promote the competition. Fans can vote once per day at ESPN.com/maddenvote, and take to @ESPNNFL on Twitter and the NFL on ESPN Facebook page to debate the picks using the hashtag #MaddenCover. Every Thursday for the next four weeks, the winners of each round will be announced on ESPN’s ‘NFL Live,’ and players still alive in the bracket will make appearances on ESPN programming to campaign for themselves.

“Every year, ESPN and EA SPORTS continue to go bigger with the Madden NFL Cover Vote,  and there’s no better way to kick off the vote for Madden NFL 15 than having last year’s winner and NFL legend Barry Sanders announcing it on stage at the NFL Draft,” said Raphael Poplock, vice president of games and partnerships for ESPN.  “We are building on our momentum over the last three Madden NFL Cover Votes to deliver an engaging experience that puts the cover in the hands of the fans, which have resulted in some of ESPN’s most successful social activations to date.”

The winner will be announced from LA LIVE Plaza during the 6 p.m. hour of SportsCenter on Friday, June 6. Read more

NBC Sports to stream both NFL wild card games; feature special social media analyst

StoryFor the third consecutive season, NBC Sports will stream Saturday’s Chiefs – Colts and Saints – Eagles wild card games via its ‘NBC Sports Live Extra’ desktop and tablet product. The stream will include additional camera angles and interactive features, along with unique digital content and social media extensions. Read more

ESPN’s dedication to TV anywhere and the second screen continues to pay dividends

ESPN_Logo_CLR_PosWhen we reported on ESPN’s multi-platform growth in September, the company had just seen its largest monthly unique reach ever: 72.7 million unique visitors across desktop, mobile and tablets, according to comScore Multi-Platform data. While the number dropped in November, ESPN had a 35% share of the sports category, a 20% lift compared to September. Read more

An inside look at ESPN’s growth across multiple platforms

ESPN_Logo_CLR_PosDespite increased TV competition, ESPN continues to show massive growth across multiple platforms. In September it saw its largest monthly unique reach ever: 72.7 million unique visitors across desktop, mobile and tablets, according to comScore Multi-Platform data. Read more

Diverse audience of PBS highlighted by recent Twitter trends

league-of-denial-raster-br10-8-300x207During the month of October, PBS has experienced an interesting phenomena: for three straight Tuesdays, PBS has had a program that has trended on Twitter. More interesting, though are the genres of the shows that were trending- FRONTLINE “League of Denial: The NFL’s Concussion Crisis”Superheroes: A Never-Ending BattleThe African Americans: Many Rivers to Cross, the shows that trended, are completely different and represent the diverse audience of PBS. Here are some statistics from PBS’s Tuesday night trending streak. The American Experience film “War of the Worlds” airs tomorrow night and PBS will see if it can finish October with four straight Tuesday nights with a trending show. Read more

CBS Sports partners with PrePlay Sports for predictive pro and college football app

preplay cbsWhile PrePlay Sports has exclusive partnerships with the NHL and MLB, the maker of the predictive sports app teamed up not with the NFL or NCAA for its football app, but with CBS Sports. CBS Sports PrePlay Football launched prior to the starts of this year’s NCAA and NFL seasons, and allows CBS Sports to expand its fantasy footprint while giving fans an engaging and addicting second screen experience while watching pro and college football on TV. Read more

To ‘Amplify’ highlights in real-time, the NFL completes deal with Twitter

nflAccording to the Wall Street Journal yesterday, the National Football League has reached a deal with Twitter to use the social network’s Amplify product to make highlights and other content available to users both during and after games. Read more

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