Nickelodeon’s The Legend of Korra is making Tumblr history again with its innovative use of the platform. From Comic-Con to a Shorty Industry Award nod, the network has continued to find creative ways to not only set precedents on platforms, but to actually release linear content. Tonight, Nickelodeon just released the season finale of the show after over 20,000 Tumblr reblogs took place from fans to unlock the episode. Read more
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Nickelodeon has another hit app in their arsenal. A couple of months after their major iPad app launched to success, they’ve just released their first worldwide app, a Ninja Turtles game that can be downloaded in the app store for $1.99. In “Teenage Mutant Ninja Turtles: Rooftop Run,” you can “join Leonardo, Raphael, Donatello and Michelangelo in this endless runner ninja combat game, where players run, jump and fight their way across the rooftops of New York in an attempt to save the city from the invading Kraang and ultimate destruction.” Here are the details. Read more
You can officially get slimed…on the second screen. Nickelodeon‘s new iPad app, “Nick App” (available for iPad here), hit iTunes on Thursday and has already risen to the number two spot in the U.S. for free apps. The new app is a game changer in the kid’s TV world as younger demographics can’t understand why old media isn’t touchable. We spoke with Nick Digital Senior Vice President Matthew Evans about the big launch.