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Posts Tagged ‘peter rice’

Twitter, Nielsen strike deal to create ‘Nielsen Twitter TV Rating’

Twitter and Nielsen have struck a deal to create a new television ratings measurement that will gauge TV conversations on the social network. The “Nielsen Twitter TV Rating” will launch in time for the Fall, 2013 TV season. In a release, Nielsen notes that the new rating will “complement Nielsen’s existing TV ratings,” adding value to the packages the company offers to networks and advertisers.

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Mediabistro Course

Reel Reporting: Create Your Reel

Mediabistro Presents: ReelReporting Create Your ReelA good TV reporter won't go far without a standout Demo Reel! Starting November 13, MediabistroEDU and Reel Reporting offer a three-day series for students interested in hosting and news reporting. In this Los Angeles based course, students will learn from and work side-by-side TV agents and On-Air talent to better understand the hiring process and  shoot their best reel yet. Register now! 
 

Peter Rice on social TV at the Fox upfront

We're in the midst of upfront week, and more than ever before social TV is at the focus of the rhetoric being carved out for TV advertisers. Fox President of Digital David Wertheimer told us that there wouldn't be any big product announcements about social TV at their upfront. Instead, confidence in leadership as the number one TV network was explained through the importance of social TV. Here's how Peter Rice, Fox Broadcasting's Chairman of Entertainment described how...

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