As Portlandia continues to dominate social TV and Virgin America continues to redefine what’s possible when it comes to in-flight entertainment, it was only natural that the two join forces. To promote Virgin America’s new daily nonstop service between Los Angeles and San Francisco to Portland, Virgin and Portlandia partnered for airport tarmac event, Facebook competition, a sweepstakes that awarded one winner a walk-on role in the current season of Portlandia, and an in-show integration in this past week’s (February 8, 2013, “Soft Opening”) episode. Read more
Posts Tagged ‘portlandia’
Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place today, June 19, from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register soon.