Networked Insights has just released a new report on "the most anticipated new TV shows based on viewer conversation across the social web." The report looks at the most anticipated shows from the five major broadcasters (CBS, NBC, FOX, ABC, CW) and describes why they're making predictions about certain shows. Networked Insights said that "this year's analysis was more challenging due to factors indicative of an evolving marketplace" and that "overall, the conversations were less polarizing because the new programs were either modeled after successful shows or had benefited from a halo effect of a well-known showrunner." Here are their findings.
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We don't need to tell you that NBC is invested in social TV. They recently had an entire NewFront dedicated to digital and social that we covered in depth. Monday's NBC's traditional upfront took place where they revealed their new programming. Networked Insights (NI), who announced an upfronts partnership with IPG Mediabrands in the fall, provided Lost Remote with their predictions on what brands should and shouldn't buy among the new content.