Extending the story is becoming the theme of the social TV growth of 2012. Countless activations and dollars are being spent on Facebook integrations and teams devoted to keeping a TV show on the minds of many after it goes off the air. There's a new web show on the market starring Mary Lynn Rajskub (Chloe from 24), and the technology that's powering the storyline could be a game changer for the TV viewing experience. We spoke with the TV actress to learn more about her new show.

Read more